[DENVER, 5/1/2018]—Good web design makes a website more trustworthy. This is according to the study “Trust and Mistrust of Online Health Sites,” conducted by psychology and communication professionals at Northumbria University and Sheffield University in the UK. While the focus of the study was specifically on health websites, people can apply the findings to just about any business site. Third Stage Marketing can design your business’ website.

Mistrusted Sites Have Poor Design

The researchers observed 15 women searching the web for health advice and information over four successive weeks. In some sessions, the participants’ search system was unstructured. In other sessions, they were instructed to evaluate specific sites for trust design elements.

The study found that individuals generally mistrusted the sites that they perceived to have a bad design. When the researchers asked participants to comment on why they did not trust a site, 94 percent of the comments were about the design of the website. Some of these comments included:

• Small Print
• Slow Intros to the Website
• Pop-up Ads
• Boring Web Design
• Busy, Complex Layout

Enhancing Web Design with the Help of Third Stage Marketing

Given these findings, which could apply to any other website, businesses should seriously improve the overall design of their site and turn to a professional for assistance. Businesses in Denver that are looking for web design and development services can approach Third Stage Marketing. The company utilizes the latest web design techniques to boost the online image of a business.

When clients approach Third Stage Marketing for web design, they can expect excellent results. The company’s team of web designers has a solid foundation in effective website design. The team makes sure to incorporate these three elements in its web design-related strategies: accessibility, consistency, and originality.

About Third Stage Marketing

Third Stage Marketing offers a range of digital marketing services, such as social media marketing and local SEO, to help small businesses grow. The Colorado-based firm uses its strong relationships with advertisers and partners, dedicated entrepreneurial drive, and broad online marketing knowledge to drive success for its clients.

Log on to their website at https://www.thirdstage-marketing.com/ for more details.