The global ISOBUS component market is expected to grow more in the coming years with increasing emphasis on smart farming and increased government initiatives throughout the world for uplifting the global agricultural industry. Some of the leading companies operating in the global ISOBUS component market are AMAZONEN-WERKE H. DREYER SE & Co. KG, Anedo GmbH, Class Group, CNH Industrial N.V., DEUTZ-FAHR, Fendt, Deere and Company, Hexagon Agriculture, Krone NA, Inc., Kuhn Group, Kvaser, Kverneland Group, LEMKEN GmbH & Co. KG, Massey Ferguson, and PÖTTINGER Landtechnik GmbH.

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The global ISOBUS component market is expected to grow to promote the use of smart farming technologies in the agricultural industry. The use of sensors, robotics, artificial intelligence, and machine learning devices is expected to push the agricultural industry toward digitization and increase overall farm productivity and efficiency.

The global ISOBUS component market in the application segment is expected to be dominated by tractors owing to the vast demand for tractors globally, especially in the countries with a growing agricultural sector. ISOBUS-enabled tractors can be used with a variety of equipment in the field, which accounts for the high demand for tractors. Tractors are followed by harvester applications and planter and seeder.

The global ISOBUS component market in the product segment is expected to be dominated by software products owing to the recent push toward digitization and remote access of the field, especially in the countries with a growing agricultural sector. The mobile applications allow control over the field activities such as fleet management system, crop protection, etc. Also, virtual terminals have made multiple equipment control in the field easy, with only a single terminal being able to control multiple equipment in the field.

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Owing to the demand for improved communication among various agricultural equipment, ISOBUS or ISO 11783 protocol was developed with an aim to achieve improved connectivity among equipment and thereby increasing productivity and efficiency in the field. ISOBUS was developed in 1990, and since then, the majority of the agricultural equipment manufacturers have started offering equipment with ISOBUS compliance. This helps in the overall development of the agricultural industry with the increased emphasis in recent years on agricultural digitization.

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