Changing consumer perception regarding pet health is expected to propel the global pet food market. The report provides an overview of the pet food market across the globe and forecasts the growth rate and size of the market during the period between 2011 and 2017. The report points out the various drivers and restraints affecting the overall market and also cites the growth opportunities and market trends. The report further analyses the effect of Porter’s Five Forces on the overall market.

The report segments the global pet food market on the basis of pet type and food type. The report studies the pet food market across key geographical regions and assesses the growth potential of the market in each region during the forecast period. To discuss the vendor landscape of the market, the report profiles some of the key players in the market and, through SWOT analysis, estimates their growth during the forecast horizon.

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Overview of Global Pet Food Market

With increasing disposable incomes and growing trend of nuclear families, an increasing proportion of the global populace has started opting for pets. Pet owners are getting increasingly aware about pet health, which is estimated to drive the global pet food market in the near future.

The report points out that pet humanization is influencing purchase decisions, which will positively affect the market. However, the report cites that the growing obesity levels in pets due to the consumption of high-fat pet food is expected to hinder the growth of the overall pet food market. Rising incidences of allergies in humans due to pets will also restrain the market.

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The report segments the global pet food market on the basis of the type of pet food into dog food, cat food, and others. The report provides in-depth analysis of each of the segments. Further, the report categorizes the overall market on the basis of food type into dry food, wet/canned food, snacks/treats, and nutritious food. According to the report, dry pet food is the largest segment of the global pet food market, followed by snacks/treats.

The report studies the global pet food market in four key regions: Asia Pacific, Europe, North America, and Rest of the World. The report points out that North America has been the major market for pet food, with growing demand from the U.S. and Canada. Asia Pacific is expected to be the fastest growing region in the market with increasing awareness about pet health in Australia and Japan.

Companies mentioned in the research report:
The report discusses the competitive landscape of the global pet food market. Some of the key players in the global pet food market are Nestle, Colgate Palmolive Co., Marc Inc., Del Monte Foods Co., Proctor & Gamble Co., and Mogiana Alimentos SA. Insightful information about the key players has been mentioned in the report. The report further discusses the competitive strategies of the players, market share held by the key players, and recent developments in the market.

Major geographies analyzed under this research report are:
Asia Pacific
Europe
North America
Rest of the World
This report gives you access to decisive data such as:
Market growth drivers
Factors limiting market growth
Current market trends
Market structure
Market projections for the coming years
Key highlights of this report
Overview of key market forces propelling and restraining market growth
Up-to-date analyses of market trends and technological improvements
Pin-point analyses of market competition dynamics to offer you a competitive edge
An analysis of strategies of major competitors
An array of graphics and SWOT analysis of major industry segments
Detailed analyses of industry trends
A well-defined technological growth map with an impact-analysis
Offers a clear understanding of the competitive landscape and key product segments

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