Indian handicrafts is the one of the most considerable industry of India. These handicraft products not only shows the ethnicity and cultural dignity of the country but also it is considered very important from the point of view of economics. It is considered as the second largest employment providing sector of the country. Currently it is providing the employment to more than 6 billion people.
In a decade, there is a 15% increment in the handicraft industry of India. More than the worth of 2 million worth handicraft items have been exported to the world economics. Today there are more than 65000 export houses of the handicraft items in India. There has been the worth of $3.6 billion handicraft items which have been traded through the international market regarding to the financial year 2016-17.
Qualities of Indian handicrafts in International Market -
There are many qualities which make the indian handicraft items very popular in International market like -
Beautiful varieties and patterns showing the tradition of country
Wide designs show the handwoven capacity of the indian artisans
The big range of ethic handicraft item are in great demand of India in international market.
There is enough range of handicraft price compatibility in international market in comparison to the other countries.
Many people are associated to the Indian Handicraft industry as per their direct and indirect income or as the second source of income
India is major supplier of various handicraft items in International market which also competes with China, Malaysia in terms of quality.
There is needed to concentrate on this sector because it has huge quality and competency regarding the international market for export and earning.
India’s rich culture is being appreciated worldwide so people also like to buy Indian Handicrafts.
As per Indian Handicrafts the following items are being trending in fashion -
embroidery items
shawls, quilts etc artwears
Jewelry
hand printed textiles
Metalwares
candle stands
Crockery items
Although EPCH (Export promotion council of handicrafts) has been established by the Government as a self financing institute for the promotional activities of handicraft items in India in the international as well the domestic market but it is very astonishing to say that the overall share of Indian handicrafts in the 100 billion international handicraft market sector is only 2%. The overall growth and nurture of this industry needs more efforts and time.