(October 16, 2016) - Announcing research and development initiatives from Suguna Foods which are driven by highly qualified and experienced poultry experts, veterinarians and nutritionists. Suguna Foods banks on the latest technology and trends as well as research and innovations to provide the best poultry products for consumers. These initiatives are the core of Suguna’s Standard Operating Procedures or SOP and Good Manufacturing Practice or GMP.

Suguna’s adherence to strict SOP and GMP ensures that all its products maintain high quality standards from the manufacturing plant to the consumer’s home. It is behind widely popular poultry brands such as Suguna Chicken, Suguna Daily Fressh, Suguna Homebites, Suguna Anytime, Suguna Value Added Eggs, Suguna Feeds, Mother’s Delight Soya Oil, Suguna Organix and Suguna Equipments. And being a pioneer in the poultry industry, consumers are the core of all R&D initiatives. Suguna takes every opportunity to identify the needs of customers as well as their concerns when it comes to purchasing quality meats and poultry products.

Suguna’s R&D team is focused on all the areas of study to improve their poultry products. The latest ones considered are the bird’s diet, overall health and development of birds and disease management. The team considers efficient methods in all their manufacturing activities such as the use of effective water sanitation, ventilation of poultries, adequate temperature and lighting and litter management.

The team also focuses on feed and nutrition and regularly develops new ways to devise fed formulation to come up with healthy feed conversion ration or FCR. When it comes to disease management, their R&D team helps identify vulnerabilities and comes up with programs to control diseases to prevent possible outbreaks. The team collaborates with top veterinary institutions and universities to provide the best solutions.

Finally, Suguna’s R&D team guarantees quality output and support for farmers and chicken exporters from India through the use of innovative solutions according to their scientific approach to poultry management. Their team reaches out to poultry farmers by conducting field trips, daily trials and 24x7 support.

More information about Suguna’s R&D initiatives are available through their official website: http://sugunafoods.co.in/index.asp

About Suguna Foods:
Suguna is India’s largest poultry company and has been in business for over 31 years. It is a Rs. 5780 crore company making it India’s No. 1 broiler producer. The company’s pioneering efforts in contract farming paved the way for thousands successful rural entrepreneurs who. "Poultry Integration" is a project introduced and pioneered by Suguna and this has energized the livelihoods of farmers in rural India.

Suguna ranks among the top ten poultry companies worldwide. With operations in 16 states across India, it offers a range of poultry products and services. The fully integrated operations cover broiler and layer farming, hatcheries, feed mills, processing plants, vaccines and exports. Suguna markets live broiler chicken, value added eggs and frozen chicken. With the intent to provide consumers with fresh, clean and hygienic packed chicken, Suguna has set up a chain of modern retail outlets.

Today, the company’s brand Suguna Chicken is a household name in India. With its Suguna Daily Fressh outlets, Suguna Home Bites, Suguna Anytime processed chicken and four varieties of specialty Suguna value added eggs, Suguna is the undisputed leader in poultry products. Suguna Home Bites being the latest in its product range is a new category of home meal replacements (HMR).

More information about Suguna is available at: http://sugunafoods.co.in/about_suguna/overview/overview.asp

Media Contact
Mr. GB.Sundararajan
Suguna Foods Private Ltd.
#1057- 5th Floor Jaya Enclave
Avinashi Road Coimbatore
Tamil Nadu, India 641018
Phone: 1 800 103 4343
Email: [email protected]
Website: http://sugunafoods.co.in/

###