There are many moms, housewives, young girls of our country who are into making crafts, paintings, home decor items, jewelleries, handbags and accessories, sweaters, dresses and many more such items in their homes during their free time. Usually, most of these women learn these skills from their mothers and grandmothers. Some take up trainings to learn a new craft as a hobby. It’s sad but true that the skills of these Indian women are still not being utilized in a proper manner. They usually make these products for their home and family and not as a source of income.

The specialized expertise of the traditional skills, crafts and handiworks by the women in India should now be economically viable. In other words, our rural and urban women, who are into producing handmade products in the closed doors of their homes, should find a way to make these products available to the general public so that they get a chance to earn money for themselves.

The amount of effort, expertise and time that goes into making a handmade product is truly commendable and should not go waste. We should all recognize the true value of our housewives and moms in their craft skills and help them to earn a livelihood.

Unfortunately, for many factors like as middle-men commission, lack of market access, lack of knowledge, lack of financial support, limited customer awareness, these women are not getting their due recognition. In many cases, most of these women are not even aware of the fact that their favourite pastime can be transformed into a full-fledged home-based business. Some have the passion to start something on their own but do not know how to proceed or they lack mentoring support.

Introducing Women in Business towards Making Successful Home-Based Women Entrepreneurs
With Internet, smart phones and technology, it is now possible to make these products visible to the outside world. With the objective of making the housewives of our country empowered, the women-oriented entrepreneurship platform Women In Business was launched. This platform offers an online marketplace where home-based business women can display their range of hand-crafted creations to a wider audience. Women in Business also provides all the necessary support to women to start their home-based business. This includes Entrepreneurship services like as Mentorship, Sales Support, Financial support, Promotion, Branding and Skill Training. In order to make these handmade products available to all across the country, Women in Business is also associated with Amazon.in where Women in Business takes care of inventory management, portal management, branding, shipment, delivery by yor becoming a premium member . Not only that, the platform also display these handmade goods in pop-up stores, corporate events, fairs and exhibitions, souvenir shops and so on.

The ultimate aim of Women in Business is to make Indian women, who have dedicated their lives to their family, to be successful home-based entrepreneurs and financially empowered. This online platform showcases their products all over the country by providing them financial, technological, marketing and other support.

Blog Credit: http://bit.ly/2RfJsUW