The global voice recognition market in automotive is expected to grow at a 20.18% CAGR during 2021-2027. Factors attributing to the growth of the market include rising demand for autonomous vehicles, integration of electronics functions in the central consoled of the cars by OEMs, rising demand for connected vehicles.

Furthermore., the rising disposable income allowed consumers to spend on comfort and luxury cars, advancement in infotainment and technology services to offer safety and comfort to the driver will accelerate the growth of the voice recognition market in automotive. Also, the cloud-based voice recognition system, rising internet penetration, and enhanced internet connectivity and speed along with technologies like 4G and 5G will drive the growth of the voice recognition market in automotive.

With the adoption of improved acoustics in the vehicle, there will be less noise inside the vehicle cabin, thus offering a better experience to the consumer as no unwanted voice will mix with the user voice and the VR system will be able to produce good results in a short span of time.

The voice recognition market is a part of the biometric system and the biometric industry is suffering from huge losses during the COVID-19 pandemic. There is a decline in demand owing slowed down of commercial operation and remote culture coming into place.

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Based on fuel type, battery electric vehicles (BEV) are projected to be the fastest-growing market in the fuel type segment owing to the growth in the production and manufacturing of electric vehicles.

On the basis of the level of autonomous driving, the semi-autonomous vehicle segment is projected to be the fastest-growing segment owing to consistent development in infotainment features and mounting automation in driving functions.

During the forecast period 2021-2027, Asia Pacific is anticipated to be the fastest-growing market for automotive voice recognition systems owing to the increased growth in automobile production and the huge adoption of innovative technology in automotive electronics. Moreover, the presence of industry players in the automobile and technology for automobiles will lead to strategic partnerships and innovations to develop products that will propel the market share for the voice recognition market for automotive in the region.

Ford Motor Company has chosen Cerence Drive products to deliver advanced, conversational AI and voice recognition to the Ford SYNC 4 communications and entertainment system.

The industry players in the voice recognition market for automotive include Nuance, Vocalzoom, Sensory, Apple, Alphabet, Inago, LumenVox, Microsoft, Daimer AG, and Ford Motor Company.