A comprehensive overview of the Fitness App market is recently added by UnivDatos Market Insights to its humongous database. The Fitness App report has been aggregated by collecting informative data of various dynamics such as market drivers, restraints, and opportunities. This innovative report makes use of several analyses to get a closer outlook on the Fitness App market. Fitness App report offers a detailed analysis of the latest industry developments and trending factors in the market that are influencing the market growth. Furthermore, this statistical market research repository examines and estimates Fitness App at the global and regional levels. The Fitness App Market is expected to grow at a CAGR of around 25 % from 2021-2027.

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Market Overview

An increase in the global burden of people suffering from chronic diseases including cancer, heart diseases, and diabetes has inclined people to adopt a healthy lifestyle which will drive the global market of the fitness app market. For instance, according to WHO, 41 million people die every year because of non-communicable diseases accounting for 71% of all deaths all over the world. Furthermore, fitness app is gaining huge popularity among fitness enthusiasts owing to the growing trend of bodybuilding which in turn is boosting the market growth. However, some of the restraints in the market include the various alternatives available for fitness applications.

The market for the Fitness app is increasing on account of the rising trend of wearable technology amongst young youth, increase in awareness of health consciousness, rise in IoT trend, high preference in old age people. Moreover, the rising disposable income leads to high purchasing power which boosts the market growth. However, some of the restraints in the market are Safety & Privacy Concerns and high costs.

COVID-19 Impact

During COVID Fitness service apps and platforms have adapted to the dynamic situation by introducing a hybrid business model, which is a combination of physical fitness facilities and virtual fitness sessions. As per a report by Adjust and fitness app, Health and fitness apps saw a 67% jump in global installs in late March and early April from a year earlier as the coronavirus pandemic led mobile consumers to find ways to stay in shape while gyms were closed during lockdowns. The higher installs led to a 61% jump in user sessions in May as the apps took time to catch on

The Fitness App Market report is studied thoroughly with several aspects that would help stakeholders in making their decisions more curated.

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By Type, the market is primarily bifurcated into

• Workout and Exercise Apps

• Disease Management

• Lifestyle Management

• Nutrition and Diet

• Medication Adherence

• Others

The Workout and Exercise apps segment gathered a major market share of Fitness App in 2020 and grabbed XX% market share. The market of this segment is expected to witness robust growth due to the growing demand and popularity among millenniums.

By Platform, the market is primarily bifurcated into

• Android

• iOS

• Windows

The Android segment grabbed the major market in 2020. The key factors attributed to the growing share of this segment are the availability of android smartphones at reasonable prices coupled with the offering of numerous free health and fitness apps on android.

By Gender, the market is primarily bifurcated into

• Male

• Female

The male segment grabbed the major market in 2020. The key factors attributed to the growing share of this segment are the usage of fitness apps by males owing to the awareness and the prevalence of more diseases as compared to females.

By Device, the market is primarily bifurcated into

• Smartphones

• Tablets

• Wearable Devices

The smartphones segment grabbed the major market in 2020. As per Gartner, After a steep decline in 2020, global smartphone sales to end users grew 26% in the first quarter of 2021. overall worldwide cell phone sales to end users grew 22% year over year.

Fitness App Market Geographical Segmentation Includes:

· North America

· Europe

· Asia-Pacific

· Rest of the World

Based on the estimation, the North America region grabbed a major market share in 2020. The demand for Fitness App in North America is on the rise due to the increasing obese population in the region and rising health concerns are some of the other significant factors are driving the fitness app market

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The major players targeting the market includes

• Adidas

• Fitbit, Inc.

• Appster

• Azumio, Inc.

• MyFitnessPal Inc.

• Applico

• FitnessKeeper

• Aaptiv

• Nike

• Noom

The degree of competition among prominent regional companies has been elaborated by analyzing several leading key players operating worldwide. The specialist team of research analysts sheds light on various traits such as global market competition, market share, most recent industry advancements, innovative product launches, partnerships, mergers, or acquisitions by leading companies in the Fitness App market. The leading players have been analyzed by using research methodologies for getting insight views on global competition.

Key questions resolved through this analytical market research report include:

· What are the latest trends, new patterns, and technological advancements in the Fitness App Market?

· Which factors are influencing the Fitness App Market over the forecast period?

· What are the global challenges, threats, and risks in the Fitness App Market?

· Which factors are propelling and restraining the Fitness App Market?

· What are the demanding global regions of the Fitness App Market?

· What will be the global market size in the upcoming years?

· What are the crucial market acquisition strategies and policies applied by global companies?

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