Google is increasingly updating and change our algorithms for preponderance in SEO as a search tool. If your website traffic is low, so you can expect to be penalized more frequently by Google. It can also be, you are penalized by the user in the form of more bounce for the same issue: like low quality content, unfriendly user design, or attempts to game Google and feed people ads they don't want.
So if you think that you are creating a responsive Web page design for our website, or have done all SEO work for our website, but your website ranking has not increased on search engines, which you targeted for our website, so you understand that could be a problem.
Website Isn't Optimized For Keyword Search
That's optimized, not maximized. You want the ideal keywords and a number of keywords incidences, not the biggest collection of keywords. If stuff your website with keywords, so Google will penalize you for it. Because you have forgotten the most important ways to increase the website organic traffic.
In order of importance, your target keywords should appear in:
Page Title
H1 and H2 header Tages
Content
Meta Description

Because Google doesn't care that use too much keywords. Rather, it cares about key meanings. Because it doesn't important, how many times used the phrase throughout your website. You can use those keywords on different pages, because Google automatically could theoretically put you in the exact same category.
The most important thing that you can use our best single keyword in our website title and meta description. Or use H1, H2 and synonyms in body content.
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You’re Repelling Spiders
If Google doesn't crawl your website regularly, so your website search ranking will down, and that means your website search rank doesn't get updated. Other think, many times if your website being crawled infrequently, but still your website search rank is poor because you are not updating your website regularly.
You want to impress the spider bots to crawl your website. You can find out how often they already do it under Crawl Stats in your Google Search Console.

Here the some way to get spiders to your website:
Regularly check your complete website like slow load time and unreliable servers because this is very harmful for website. It is SEO penalties and discourage frequent crawling.
You should frequently update your website, because if you regularly update your website like your website, blog, so Google applies the SEO benefits of your blog to your entire website.
Beware, though. Quality counts more than quantity.
If your website any page Google have not crawled, so you go Google Search Console's Crawl menu. And put the URL into any of your pages in the box and Google will crawl it.
Google's Don’t Like You
Google doesn't like low quality and thin content, because low quality content doesn't attract users and panda.
Thin and low quality content are defined as:
Repetitive or spun content that provides little value to the user
Artificially created content
Low quality guest posts
Scraped articles
For check thin and low quality content is not any tools available on search engine. The best way is Google Console because if your website content hit with one of these, Google Console say that.