Tools, Widgets, Gadgets, the names are endless and differ depending on the blog service or website service provider but the basic idea is to make use of what these tools enable us to do in order to achieve the results we want. Most useful SEO tools used by SEO companies in Cornwall are designed and promoted by the search engines themselves to be used by webmasters. This is not merely a marketing gimmick to later try and sell their advanced tools but it is a tried and tested method to make websites accessible and useful for readers by making it search engine friendly. Web designers, web masters and every SEO company in Cornwall seeks the help of such tools to provide the best to their clients.

The first and foremost search engine protocol that you need to worry about is Sitemaps. Think of a treasure hunt game and clues that you obtain on the way to find your treasure. Sitemaps are analogous to the clues which would help the search engines to crawl into your website and evaluate its usefulness. Sitemaps are designed by SEO companies in Cornwall in various formats like texts, XML and RSS. Each format is suitable for specific kinds of content that you wish to upload and an experienced SEO company in Cornwall offering affordable SEO services could give you suggestions about which one to go for.

The next category of tools popularised by search engines and used by web masters are robots. These robots mainly perform the function of allowing or disallowing. Stored in the website’s root directory, these robots could be used by webmasters to send signals to search engines and disallow them to crawl certain unnecessary areas of the website while directing their attention towards useful things like the sitemaps. Features like crawl delays incorporated within this mechanism helps in calculating the time which a search engine ‘bot’ or ‘spider’ takes to crawl into a server. So, the next time you are talking with a SEO company in Cornwall, make sure that you discuss the possibility of bundling usage of such powerful tools into the affordable SEO services they offer.

The next category of SEO tools used by SEO companies in Cornwall that you should learn about is diagnostic tools. Diagnostic tools are used by every SEO company in Cornwall to find out errors in your website. Search engines have come up with tools for this which could be used by affordable seo services providing companies to reduce the margin for error as much as possible. Malware detecting tools, spam comments detecting tools, HTML suggestions and inaccessible links detecting tools are a few to name.

Finally, the most popular social media marketing tools are not to be ignored. A Facebook like, share or re tweet button could go a long way in getting more traffic into your website. These days, most affordable seo services include features like regular Facebook updates, twitter updates, minimum 100 Facebook fans within 1 month etc. Make the best of what is available by discussing your options with the SEO companies in Cornwall and find out how you could make use of these social media marketing tools to your benefit.
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