“Products to People: The Mechanics of Marketing” by Ryan Bilodeau Hits On line Bookstores

FOR IMMEDIATE RELEASE

New Book Aids Small Businesses Grow Their Companies

Providence, RI - June 6, 2017 - A brand new e-book by a veteran marketer Ryan Bilodeau shows modest company owners how to leverage human psychology to retain their consumer base.

Products to People: The Mechanics of Marketing by Ryan Bilodeau is often a new take on an old endeavor: developing one’s compact business enterprise. Now bakers, local mechanics and donut shop owners can understand the way to leverage human psychology to far better have an understanding of and market place to prospective prospects. Inside the book Ryan Bilodeau focuses on 4 human qualities that render people much more probably to get a solution. These realities must be considered, Bilodeau argues, when marketing one’s solution towards the masses:

· People Are Inattentive. Your marketing approach ought to account for this reality in case your product is ever to gain the sustained interest with the public.

· People Are Trendy. In case your product is wrapped up in a preferred movement, fad or is related to a new and trendy product niche, then people are a lot more likely to purchase it.
· People Are Needy. From Facebook pals to Twitter followers, people like to collect factors. Why not convince people to collect your item too?
· People Are Tribal. People like to be part of causes or affiliated with organizations. When you can align your solution using a brand or way of life, then you definitely may have at your disposal a built-in consumer base.

“Small corporations will be the backbone of this country. And many of them fail each year mainly because they do not understand how best to market place to potential buyers. I hope this book helps them do just that,” says Bilodeau, who features a background in marketing for both small businesses and political candidates.

Ryan Bilodeau is often a teacher, author and modest business owner who is ardent about helping the homeless. In his private life, Ryan is a major fan of marketing, writing, Boston sports, poetry, politics and hip-hop.

Products to People: The Mechanics of Marketing is offered on Amazon and at http://productstopeople.com

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