TCL is a leading China-based consumer electronics company founded in 1981. The company has substantially impacted the Indian retail industry with its plethora of consumer products including a premium range of air conditioners.

It provides a variety of electronics such as TV, home theatres, audio systems, headphones, washing machines, and air conditioners. The launch of Inverter Air Conditioners by TCL is well received by the market due to its innovative technology and features.

TCL has been very committed to offering its customers innovative and premium quality technology and products since its inception. The company has also forayed to expand its product listing of home appliances and electronics.

Earlier TCL had launched its vast range of class TCL inverter air conditioners, which was a massive hit in the Indian market. The competitors in the country were taken aback by seeing the responses of customers for TCL inverter AC. The most popular one in the range is the TCL inverter AC 1.5 ton. The company is committed to providing further comfort to its customers by offering quality electronics.

In 2021, the company came up with an exciting product range of 'Healthy SMART ACs’. These ACs were not only decisive in their cooling, but they could also eliminate almost 98.66% of bacteria. These air conditioners came equipped with multiple features such as:

• 4-step air purification
• Anti-Bac filter
• UVC Sterilisation Pro

All of these features combined helped in the killing of the bacteria quickly. Its built-in Bipolar Ionic Generator helps release electronics of very high energy, which help ionize the air.

The newly launched TCL 1.5-ton AC is very different from the usual air conditioners available. This product is strongly powered by AI (Artificial Intelligence).

Multiple Features of TCL Inverter AC:

• It helps with cooling the temperature quickly within almost 30 seconds.
• Heating temperature is allowed up to 40°C in 60 seconds.
• Due to rapid heating and cooling, there is approximately 60% of energy efficiency, saving money.
• The automated cleaning feature makes sure that the air conditioner is cleaned 24&7.
• It comes along with a 60°C ambient cooling.
• The outflow of the breeze is very gentle.

These features together offer a very cost-effective and comfortable experience to the customer. There are several other home appliances that the company launches from time to time. One of the biggest highlights is the washing machine, which is loaded with features such as hot water wash, honeycomb crystal dumb, etc. The biggest USP of TCL is the focus on the quality of products that it offers. These are based on the seamless combination of high-end technology, expert skills-set, and consumer demand.

The Company’s Future Plan:

The company spokesperson shared a glimpse of the robust plan of the company, especially for the Indian market. The company is geared to launch its products into multiple categories now. As per the company reports, it is very evident that the growth of TCL has been exponential in the country. Hence, the current and future plan of the company is to stabilize the growth in India.

The company also plans to expand its distribution network in the country. This will help the firm to enter into both tier 3 and tier 4 markets and reach out to the masses.

Hi-Tech Electronic Products at TCL:

Besides offering an option to buy air conditioners online, TCL offers some high-end electronic products such as headphones, sound bars, and tablets. All music lovers can enjoy their unique products, such as the Bluetooth Soundbar. This is a very innovative product and one of a kind. It delivers sound in the most straightforward possible format. The company is also looking forward to launching headphones, speakers, etc., which will be water-resistant and come with Bluetooth connectivity.

About TCL

TCL is a reputed and renowned electronics manufacturing company globally. Slowly the company has made its mark in India, catering to a wide range of products such as air conditioners, smart TVs, home audio systems and washing machines.

For more information, visit here: https://www.tcl.com/in/en/air-conditioners