After conducting many successful workshops at prestigious institutions like Apex University, BSDU, Biyani Group of Colleges, and Banasthali, the Skillwaala team attended another great Digital Marketing workshop at Swami Keshvanand Institute of Technology, Management & Gramothan (SKIT), Jagatpura, Jaipur.

From the example of Zomato and how it runs on a sustainable model, Ajay Singh shed light on Zomato riders who are now using EV Bikes, delivering food in biodegradable packaging, and some unique concepts that help save food. This new concept brings additional offers for the customers, where if a customer cancels their order while the food is on the way, then that particular area will get the benefit of major discounts on that order. As the session went forward, Ajay Singh explained the concepts of Environmental, Social, and Governance (ESG), and then came the insights of SEO.

Krishan Kumar started with the most integral part of digital marketing, SEO, which stands for Search Engine Optimization. Covering the different aspects of SEO, Krishan also discussed the tools that help find the keyword volume and difficulty. Later he also explained how the keywords can be used in the content to optimize it for search engines like Google and most importantly for users.

To explain content marketing, an important aspect of digital marketing, the mantle was passed to Jaya Singh Naruka. Starting from the concept of content marketing, Jaya fused it with sustainability and an example of Amul, explaining how the Indian giant walked the path of sustainability. Further, she elaborated on facts like Amul helping farmers make more profits by removing the middlemen and bringing in mobile apps to ease complicated processes.

The MBA students at SKIT understood the concept of sustainability and digital marketing, as they participated in this engaging and insightful digital marketing workshop by Skillwaala. Lastly, the students discussed their doubts with the Skillwaala team, and the authorities at SKIT presented a token of memento to each Skillwaala expert.

This surely is the dawn of a great future that awaits Skillwaala, as the team started preparing for the upcoming workshops at many more esteemed institutes to promote their Free Skill Education initiative.

Business Email ID:- [email protected]
Address:- 16A Govind Vatika, Usha Vihar , 10B Scheme , Triveni Nagar Jaipur , 302018
City, State:- Jaipur, Rajasthan
Zipcode:- 302037
Phone number- 7766967799, 7759973355