The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the kombucha market include GT’s Living Food, KeVita, Live Soda Kumbacha, Townshend’s Tea, Health-Ade LLC, Revive Kombucha, High Country, Cell Nique Corporation, Hain Celestial Group, Kosmic Kombucha. This section includes a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

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Market Dynamics

Increased consumption of functional beverages and fermented tea due to their energizing taste and probiotic benefits will be the key motivating factors for the growth of the kombucha market. The introduction of innovative blends and expanding the product range to satisfy customer demands will be a market booster. Growing preference for healthy, nutritional beverages and kombucha classified as a detoxing drink will further spur the demand for kombucha. The rising demand for kombucha both as a beverage and a medicinal drink will boost the market growth. This market’s various challenges are the addictive nature of the drink, and too much/contaminated kombucha consumption can cause health issues.
The report covers Porter’s Five Forces Model, Market Attractiveness Analysis and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level.
Additionally, these tools also give inclusive assessment of each application/product segment in the global market of kombucha.

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Market Segmentation

The entire kombucha market has been sub-categorized into flavor and distribution channel. The report provides an analysis of these subsets with respect to the geographical segmentation. This research study will keep marketer informed and helps to identify the target demographics for a product or service.

By Flavor
• Original
• Flavored

By Distribution Channel
• Supermarket
• Health Stores
• Online Stores
• Others

Regional Analysis

This section covers regional segmentation which accentuates on current and future demand for kombucha market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand for individual application segment across all the prominent regions.

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