Ayurvedic medicine is one the world oldest healing systems developed in India, however, in the United States it is considered a form of complementary and alternative medicine. The ayurvedic product stems from the ancient Vedic culture and was taught for many thousands of years. It mostly emphasis on prevention and encourages the maintenance of health through close attention to balance life, diet, lifestyle, and use of herbs. However, the ayurvedic product does not focus on disease but maintains life such that it must be supported by the energy in balance. As the body's natural defence systems will be strong and can more easily defend against disease.

Few well-designed clinical trials and systematic research suggested that Ayurvedic products or approaches are effective. For instance, 2013 clinical trial compared two ayurvedic formulations of plant extract against the natural product glucosamine sulfate and the drug celecoxib in 440 people with knee osteoarthritis, and all four products provided a similar reduction in pain.

Drivers and Restraints:

Increasing awareness and popularity regarding popularity overall the globe is expected to favour the growth of ayurvedic products market. Further, the support of the government, rise in research and development activities. Moreover, the market growth is also fostered due to the growth of nutrition and herbal industry. The minimal side effects also favour the ayurvedic products over the allopathy drives the global ayurvedic products market.

However, the lack of validation in developed nations and its outlook of Ayuvedic products as pseudoscience and supplementary are factors that may hamper the global ayurvedic products market.

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Segmentation:
The global Ayurvedic Products Market is segmented based on product type, speciality Attribute, Distribution Channel, and Region.

Based on product type, the global ayurvedic products market is segmented into Personal Care, Healthcare Products, Others.

Further, based on Specialty Attribute the market is segmented in Organic, Vegan, GMO-Free, Others.

Based on distribution channel the market is segmented into Supermarket/Hypermarket, Specialty Retailers, Convenience Stores, Drug Stores, and E-commerce.

Based on the region the global ayurvedic products Market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The market in the Asia Pacific accounts highest revenue share to the global ayurvedic products market, due to increased preference of population towards ayurvedic products.

Key Players:

The key players operating the global ayurvedic products market Emami Group, Vicco Laboratories, Patanjali Ayurved Ltd., Baidyanath Group, Dabur, Hamdard Laboratories, Charak Pharma, and Zandu Pharmaceutical Works Ltd. Prominent players operating in the target market are focusing on strategic partnerships as well as the launching of the products to gain a competitive edge in the target market.

Detailed Segmentation:

Global Ayurvedic Products Market, By Product Type:

Personal Care
Healthcare Products
Others
Global Ayurvedic Products Market, By Specialty Attribute:

Organic
Vegan
GMO-Free
Others

Company Profile:

Emani Group
Company Overview
Product Portfolio
Key Highlights
Financial Performance
Business Strategies
Vicco Laboratories
Patanjali Ayurved Ltd
Baidyanath Group
Dabur
Hamdard Laboratories
Charak Pharma
Zandu Pharmaceutical Works Ltd