Over the course of the review period, increasing numbers of Saudi Arabian consumers came to realise the value of leading healthier lifestyles and this led to a shift towards making healthier choices, not only in terms of food but also in terms of drinks. This is expected to be due to the Saudi government’s increased efforts to reduce the high rate of obesity, high blood pressure, diabetes and heart disease among the population of the Kingdom. As a result, more consumers are choosing juice over other drinks.

Juice in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: 100% Juice, Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Juice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents
1. Off-trade Sales of Juice by Category: Volume 2010-2015
2. Off-trade Sales of Juice by Category: % Volume Growth 2010-2015
3. Leading Flavours for Off-trade 100% Juice: % Volume 2010-2015
4. Leading Flavours for Off-trade Nectars (25-99% Juice): % Volume 2010-2015
5. Off-trade Sales of Reconstituted 100% Juice by Chilled vs Ambient: % Volume 2010-2015
6. NBO Company Shares of Off-trade Juice: % Value 2011-2015
7. Forecast Off-trade Sales of Juice by Category: Volume 2015-2020
8. Forecast Off-trade Sales of Juice by Category: % Volume Growth 2015-2020
9. Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2010-2015
10. Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2010-2015

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