SEO is essentially a process of making a website easier to understand, by search engines and friendlier for users. The overall goal of SEO companies is to increase organic traffic from search engines.
Therefore, in this post, we are going to highlight the different types of SEO services offered by SEO companies:
Technical SEO
Technical SEO services briefly imply the various technical parameters that affect the visibility of a website in search engines. Some of the important technical SEO guidelines followed by SEO companies are:
1) Always check and optimize the robots.txt
2) Add and verify your website with Google search console, and specify the preferred domain
3) Follow SEO friendly web design
4) Use the coverage report to find and fix crawl errors
On-Page SEO
On-page SEO deals with the page itself and makes it friendlier to search engines and users. Some important on-page SEO guidelines are:
1) Optimize Page titles
2) Optimize the H1 tags
3) Include images
Content SEO Services
Content SEO briefly deals with the quality of the content and how to make it better. To begin with, always start the content creation process with keyword research. After finding the right long-tail keywords, incorporate them strategically with the content in title, heading and the main content.
Off-Page SEO
Off-page SEO deals with the promotion part of SEO and the techniques that are used to promote the website on the internet. Some of the important off-page SEO methods are:
1) Link Building
The link building is the process of getting SEO backlinks from other websites. These backlinks act as “vote of trust” and increase the authority of the target website.
2) Brand Promotion
The brand promotions work as Google prefers to rank known brands high in the results because people usually trust them
Local SEO
The local SEO is another SEO service offered by SEO Company. The goal of local SEO is to get the clients to visit the local store. As a pro tip, always add your business name, address, contact details on all pages of the website. To improvise the same:
1) Add the local business scheme on your homepage
2) Create a Google My Business Account
3) Register the business with trusted directories
4) Promote the website to local directories and websites
For more details About SEO company, SEO services Visit : https://seoresellerscanada.ca/seo-solutions/