Recently launched online portal dailypooja.com has taken the road less travelled by building a delivery network that is similar to the tradition newspaper and milk delivery network. The portal which caters to Fresh Pooja Flowers and Pooja materials has turned to the tried and tested model to reduce delivery cost and improve efficiency. Through this paradigm shift they have given a new lease of life to the near to extinct time-honored model.

“We are into the business of delivering fresh pooja flowers and materials, so time and quality is a significant factor for our customer satisfaction. Our customers order with us so that their spiritual needs are met every morning and our motto is to make it hassle free. So turning to this model was a well thought out decision and we are extremely proud that the gamble has paid off” says dailypooja.com M.D Mandeep Gaur.

The company aims to strengthen its current network by recruiting new vendors and incentivizing them which was rare in this space. Technology is another area the company is heavily investing. “This model still is very much alive, of course there are challenges such as rising living cost and lack of interest from vendors but that is where we are seeing an opportunity. We have taken initiatives to provide a better platform for vendors by providing them benefits so that they can enjoy a better social status” explains Mrs. Mandeep Gaur.