Furthermore, it includes the analysis of the Korean furnishing market by branding and distribution channels along with the key opportunities in the market.

Growth of the overall Korean housing furnishings market has also been forecasted for the period 2016-2020, taking into consideration the previous growth patterns, the growth drivers and the current and future trends. The competition in the Korean home furnishings market is fragmented with numerous individual non-brand furniture makers accounting for a large proportion of the total market. But due to the changing consumers’ preferences and increasing penetration of the branded furniture makers by partnering with local furniture makers, the Korean home furnishings market is dominated by the three big players, Hanssem Co. Ltd, Hyundai Livart Furniture Co. Ltd and Enex Co. Ltd.

Company Coverage

- Hanssem Co. Ltd.
- Hyundai Livart Furniture Co. Ltd.
- Enex Co. Ltd.

Executive Summary

The home furnishings refer to the category of products which occupy the physical ambience of a house and make it worthy to live in. The items of home furnishings include furniture, upholstery, carpets, bedding and wall coverings, and soft home furnishings such as bedspreads, linens, tablecloth , etc. The home furnishings market can be segmented into furniture market and home furniture accessories market. Home furnishings retailers include national chains and independent stores. The retailers over a time period change displays and product mix to reflect seasonal variations in demand of home furnishings.

The Korean home furnishings market is expected to increase at a significant CAGR during the years 2016-2020. The Korean home furnishings market is expected to increase due to growth in real demand for houses for living purpose than investment purpose, increased interest in cooking, growing housing market of Korea, rising supply of houses and increasing 1-2 member households, etc. Yet the market faces some challenges such as, volatile macro economic factors, oversupply of houses and increasing aging population.

List of Figures:

Figure 1: Furniture Market Value Chain
Figure 2: Home Furnishing Accessories Market Value Chain
Figure 3: Global Home Furnishing Market Top Producers, Exporters and Importers
Figure 4: Segmentation of Korean Home Furnishing Market
Figure 5: Korean Home Furnishing Market by Value; 2014-2020 (US$ Billion)
Figure 6: Korean Home Furnishings Market by Branding; 2014
Figure 7: Korean Home Furnishings Market by Distribution Channel; 2014 (US$ Billion)
Figure 8: Korean B2B Home Furnishings Market by Value; 2014-2020 (US$ Billion)
Figure 9: Korean B2B Home Furnishings Market by Sub-Segments; 2014-2017 (US$ Billion)
Figure 10: Korean B2B Home Furnishings Market by Branding; 2014
Figure 11: Korean B2C Home Furnishings Market by Value; 2014-2020 (US$ Billion)
Figure 12: Korean Home B2C Furnishings Market by Sub-Segments; 2014-2017 (US$ Billion)
Figure 13: Korean B2C Home Furnishings Market by Branding; 2014
Figure 14: Korean B2C Home Furnishing Market Sub-Segments by Brand Penetration; 2014-2017
Figure 15: Korean Housing Market; 2006-2015 (Thousand Units)
Figure 16: Korean Housing Supply/Completion; 2009-2017E (Thousand Units)
Figure 17: Korean Homes Aged 20 Years or More; 2015E-2020E (Million Units)
Figure 18: Members per Household in Korea; 1980-2015 (Percentage,%)
Figure 19: Korea Household Spending on Furniture and GDP Per Capita; 2007-2014
Figure 20: Gender Equivalence in Managing the Household Tasks; 2008-2014
Figure 21: Brand Manufacturers Offering Home Remodeling Services
Figure 22: Korean Brand Makers Sales; 2010-2014 (US$ Billion)
Figure 23: Average Number of Households in Korea; 2000-2035E
Figure 24: Estimated Breakdown of Kitchen Furniture Market; 2014
Figure 25: Korea Kitchen Furnishing Market by Number of Staffs; 2014
Figure 26: Korea Kitchen Furnishing Market by Number of Partnerships with Local Shops; 2014
Figure 27: Korea Kitchen Furnishing Market by Number of Kitchen Agency Stores; 2014
Figure 28: Korea Home Interior Furnishing Market by Players; 2014
Figure 29: Hanssem Co. Ltd. By Revenue; 2010-2014 (US$ Million)
Figure 30: Hanssem Co. Ltd. Revenue by Segments; 2014
Figure 31: Hanssem Co. Ltd. Revenue by Segments; 2014
Figure 32: Hyundai Livart Furniture Co. Ltd. By Revenue; 2013-2015E (US$ Million)
Figure 33: Hyundai Livart Furniture Co. Ltd. Revenue by Segments; 2015E
Figure 34: Enex Co. Ltd. by Revenue; 2012-2015 (US$ Million)
Table 1: Korean Brand Home Furnishings
Table 2: Korea Home Furnishings-Home Shopping Distribution

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