Key Findings
Kable's survey of 161 Spanish enterprises highlights that X% of respondents anticipate an increase in their ICT budgets in 2014, which is an increase of X% compared to 2013.
According to Kable's survey, Spanish enterprises are planning to invest X% of their external ICT budgets in hardware, software, and IT services in 2014, which is more than the combined allocation in 2013 (X%).
Spanish enterprises are allocating the highest proportion of their services budgets to application development (X%), hosting and data centre services (X%), and followed by security and privacy services (X%) in 2013.
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Synopsis
This report presents the findings from a survey of 161 Spanish enterprises regarding their Information and Communications Technology (ICT) investment trends. The survey investigates how Spanish enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting.
The report illustrates the core technologies enterprises are investing in, including security, enterprise applications, business intelligence, and cloud computing. The survey also highlights the approach adopted by enterprises in Spain to purchase technology. Through Kable's survey, the report aims to provide better insight to ICT vendors and services providers when pitching their solutions to enterprises in Spain.

In particular, it provides an in-depth analysis of the following:
Understand how ICT budgets are set to change in 2014 in terms of their overall size.
Appreciate how IT budgets are allocated across the core elements of IT spend, including hardware, software, services, communications, and consulting.
Learn how IT Euros are being spent in areas such as the data centre, applications, IT management and the network.
Gain an understanding regarding which ICT functions Spanish enterprises are interested in outsourcing.
Identify Spanish enterprises' investment priorities based on their budget allocations across core technology categories such as mobility, communications and collaboration, green IT and virtualization, and cloud computing.
Learn about the drivers that are influencing Spanish enterprises' investments in each technology category.
Establish how Spanish enterprises' IT budgets are currently allocated across various segments within a technology category.
Gain insight into how Spanish enterprises plan to change their ICT budget allocations across various segments within a technology category.
Understand the vendor mindshare for various core and advanced technology categories.
Provides insight into Spanish enterprises' preferred buying approaches.
Comprehend the business and IT objectives that Spanish enterprises are looking to achieve through their IT investment strategies.
Understand the factors that are influencing Spanish enterprises' decision to select an ICT provider.

Reasons To Buy
This report will help readers to understand how the Spanish enterprise ICT landscape is set to change in 2014.
Gain a view as to how ICT Euros are being allocated in your target audience.
The report covers a detailed breakdown of the opportunities within each of the core areas of ICT spend (hardware, software, IT services, telecommunications and consulting.)
The report will help users to gain a view of the current strategic objectives of Spanish enterprises.
The report will provide a detailed breakdown of the opportunities within selected technology categories (security, enterprise applications, business intelligence, and cloud computing).
Understand the factors that are influencing Spanish enterprises' decision to select an ICT provider.
Gain a view as to the business and IT objectives Spanish enterprises are looking to achieve through their ICT investment strategies.
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