[SINGAPORE, August 21, 2015]—PurpleClick, one of the most awarded digital marketing agencies in Singapore, offers upgraded YouTube advertising services. This is in line with the company’s commitment to help clients extend their reach on all relevant media channels in an effort to get more leads and improve engagement.

Service Overview

YouTube is an integral part of Google’s suite of products. PurpleClick recognizes the video streaming site as one of the most powerful marketing platforms, perhaps just a tier lower than Facebook and other similar social media networks. According to PurpleClick, advertising on this website provides five benefits:

• Higher Viewership: YouTube guarantees that adverts will run at least 5 seconds, with users having the option to skip. This feature guarantees that the user will see at least the first few seconds of the material.
• Rich Media: YouTube uses live images, which makes conveying the message more effective. PurpleClick notes that videos have greater chances of going viral.
• Product Showcase: This is ideal for customers looking for instructions on how to use the advertiser’s product, says PurpleClick.
• Cost-effective: The cost will depend on how long users sit through on the video, not on every time the video appears.
• Comprehensive Reporting: YouTube has analytics tools that allow users to determine the performance of their ads.

Similar Service

PurpleClick also offers Facebook advertising services. This particular service is recommended to clients who want to extend their reach on social media and generate higher amounts of traffic to their website. The company says that Facebook advertising helps minimise advertising wastage, as the social media network has the ability to target user profiles. Furthermore, it lets clients monitor campaigns through Facebook Insights.

About PurpleClick

PurpleClick is one of Singapore’s leading digital marketing companies and is fast becoming an industry leader in the region. It is the lead entity within the PurpleClick Group of Business Consultancy and Digital Marketing Companies, which also includes PurpleClay Consulting and DigiChina. Established in 2006, the company has been providing businesses across different industries in Southeast Asia with cost-efficient and performance-driven digital marketing solutions. Their services encompass search engine marketing and search engine optimisation. The company has received accolades and commendations from Google, BusinessWeek, Shell LiveWIRE, and National Infocomm Awards. The company remains as the first and only digital marketing firm in SEA accredited by Google, Yahoo! and Baidu.

To learn more about the business, visit www.purpleclick.com.