Kombucha Market Revenue, Manufacturers, Customer Needs and Forecast to 2027


Posted April 20, 2021 by rohit890

Kombucha is a fermented drink made from sugar and black tea. It consists of variety of minerals, enzymes, and vitamins. Kombucha is a nutrient-rich drink,

 
Market Oevrview

Kombucha is a fermented drink made from sugar and black tea. It consists of variety of minerals, enzymes, and vitamins. Kombucha is a nutrient-rich drink, which is fermented with a symbiotic colony of bacteria and yeast (SCOBY). SCOBY also called Mushroom, consumes 90% of sugar during the fermentation process, making a low-sugar end product. This drink is gaining popularity due to its health benefits and is available in food stores and grocery stores. Kombucha can be brewed at home using methods such as continuous brew and batch method. Kombucha manufacturers are aiming at producing new flavors with advertisements to attract consumers.

Increasing awareness regarding health benefits and demand for healthy beverages are driving growth of global kombucha market. Major beverage brands focused on entering into manufacturing of this drink, which is driving growth of global kombucha market. However, alcohol content in beverage is a major restraint for growth of kombucha market.

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Market Dynamics

The flavor segment has largest demand in the kombucha market and it is anticipated to grow at the highest CAGR over the forecast period. Therefore, companies are focusing on developing new flavors to meet the demand of consumers. Supermarket segment has witnessed prominent role in the distribution channel of this product, which has boosted growth of the market.

Global Kombucha Market Taxonomy

On the basis of type, the global kombucha market is segmented into:

Yeast

Bacteria

Mold

Others

On the basis of flavor, the global kombucha market is segmented into:

Herbs & Spices

Berries

Citrus

Flowers

Apple, Mango, and Coconut

Others

On the basis of the distribution channel, the global kombucha market is segmented into:

Supermarkets

Health Stores

Online Stores




Hain Celestial Group Inc. launched kombucha energy shots in 2011. Whole Food and Wal-Mart markets among numerous other retailers have merged with brewers for distributing this beverage. The major operating in the global kombucha market include Reed’s Inc., Millennium Products Inc., Revive Kombucha, The Hain Celestial Group, Kosmic Kombucha, Buchi Kombucha, Townshend’ Tea Company, Gt’s Kombucha, and The Humm Kombucha Llc.


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Last Updated April 20, 2021