India’s shopping trend is shifting to digital from traditional formal, wherein the purchase over the internet option is rapidly being chosen as a priority. The online grocery market of the country is growing due to rise in industry of e-commerce. Now people not only buy fashion and comfort accessories here but also their daily grocery needs. They reasons for such an expansion are higher purchasing limit of individuals, time convenience, more of mobile internet penetration, higher usage of smart devices, and others.

The staple product being FMCG, sales in the same have fueled up in the economy, along with the retail market being fragmented over 12 million stores. This could be one of the challenges to digital boom in retailing, as per the online grocery market research. However, the projected reach of the industry by 2022 from 2016 is staked at $17.39 billion, which is huge, considering that internet services and shopping being comparatively new to India.

The country has progressed greatly in this sphere and knowing no bounds to restrict the business on the websites, but more developmental plans are being put out. According to the online grocery market report, the changing lifestyle, ease of purchase, technology awareness/advancement, and young generation preferring to buy products on the internet, the vogue of obtaining food, utilities via digital medium is strengthening. Urbanization is another reason leading to the industry boost.

South part of India is a major contributor to the market as the largest consumer base online is located at Chennai and Bengaluru, followed by the western and northern regions. In food market research, complete historical and global data is provided of revenue, sales, production, forecast, market size, key players, market share, trends, competitive landscape etc. The product types included are packaged food, FMCG, home care, family care, fruits & vegetables, beverages, grocery, and staple.

The detailed outline for regions and city by tier types are provided. Information offered are unbiased and tell about high growth areas, trends, drivers, opportunities, which can help stakeholders decide or align different strategies for planning their business or other purposes served by market research reports. They can also affirm future dynamics in the industry mapping customer behavior, competitors advertising etc. with the report on the India’s grocery shopping on the internet.

For more information: http://www.jsbmarketresearch.com/retail/r-india-online-grocery-market-market-forecast-by-types-regions-and-cities-220520

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