According to a recently published report by IMARC group entitled “US Pet Food Market – Industry Trends, Manufacturing Process, Plant Setup, Machinery, Raw Materials, Cost, and Revenue”, pet ownership is currently on the rise especially in the United States of America. The report states that the US pet food market was worth US$ 23.6 Billion in 2015 with the market growing at a CAGR of 5.2% during 2008-2015. The pet food industry has become an integral part of the animal feed industry resulting in an increasing expenditure on nutritious pet foods by pet owners. Currently one of the biggest concerns of American pet owners is whether the pet food that they are buying will make their pets obese. Consequently, the nutrient content in pet foods has become a primary buying criterion. Considering the health benefits, pet owners are now preferring organic and natural food products. A number of other factors such as lifestyle trends, growing urbanization, consumer awareness, an increase in pet population, the growing trend of pet humanization, etc. are also driving the growth of the US pet food market.

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The report has segmented the market on the basis of types. On account of an increase in dog ownership, dog food represents the biggest segment of the US pet food market. Dog food is followed by cat food and others which include bird food, fish food, and small mammal/reptile food. The report has also analyzed some of the key players in this market. Nestle Purina represented the largest player in the United States pet food market accounting for more than one-third of the total market share. Nestle Purina was followed by Mars Petcare Inc. and Big Heart Pet Brands.

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The report provides a comprehensive analysis for setting up a pet food manufacturing plant. The study provides a detailed assessment and contours all the requisite aspects of the United States pet food industry. It provides an in-depth analysis of the market, industry performance, processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who are planning to foray into the pet food industry in any manner.

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