Automotive Digital Cockpit Market by Visteon (US), Continental (Germany), Robert Bosch (Germany), Denso (Japan), and Clarion (Japan).


Posted April 15, 2019 by rechaldey

the automotive digital cockpit market is estimated to be USD 14.7 billion in 2018 and is projected to reach USD 35.9 billion by 2025,

 
Automotive Digital Cockpit Market by Equipment (Digital Instrument Cluster, Advanced Head Unit, HUD, Camera Based Driver Monitoring System), Vehicle Type (Passenger & Commercial Vehicle), EV Type (BEV, HEV, & PHEV), and Region - Global Forecast to 2025. The automotive digital cockpit market is estimated to be USD 14.7 billion in 2018 and is projected to reach USD 35.9 billion by 2025, at a CAGR of 13.59% during the forecast period. Increasing number of connected vehicles and innovations in the field of vehicle human machine interface are projected to drive the automotive digital cockpit market.

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The automotive digital cockpit market in the Rest of the World is expected to grow at the highest rate, followed by Asia Pacific, Europe, and North America. Developing countries such as Brazil and Iran have witnessed increased consumer demand for advanced user experience in vehicles. OEMs have promoted digital cockpit functions as some of the most advanced features. The increasing adoption of these features in mid-priced and economy segment passenger cars is expected to fuel the growth of the automotive digital cockpit market in the RoW region. Also, the increase in demand for vehicles is likely to trigger the growth of the automotive digital cockpit market in the region.

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Camera-based driver monitoring is estimated to be the fastest growing segment, by value, of the automotive digital cockpit market from 2018 to 2025. The growth of this segment can be attributed to the increasing trend of human machine interface inside the vehicle. A number of accidents occur due to driver fatigue and drowsiness. Camera-based driver monitoring system detects the driver’s condition and signals him/her about the drowsiness. Thus, the growth of camera-based driver monitoring is likely to fuel the digital cockpit market.

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Leading automobile manufacturers have announced plans to launch autonomous vehicles. For instance, General Motors plans to commercialize its autonomous vehicle in metro cities in 2019, whereas the tentative year for Ford is 2021. In addition to OEMs and other players of the

automotive ecosystem, startups have unleashed technologies in the digital cockpit platforms for autonomous cars. Although several developments have been made, the automotive digital cockpit has certain limitations in the autonomous space. Autonomous vehicles are equipped with advanced technologies such as self-steering powered by steer-by-wire technology and a fully digital cockpit. These technologies help enhance user experience. Moreover, autonomous vehicles use a higher number of information displays than other vehicles.

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The key players in the automotive digital cockpit market are Visteon (US), Continental (Germany), Robert Bosch (Germany), Denso (Japan), and Clarion (Japan). Visteon is anticipated to be a dominant player in the automotive digital cockpit market. Visteon adopted the strategies of new product development, partnership, and mergers & acquisitions to retain its leading position in the automotive digital cockpit market. The company strengthened its product portfolio and increased its global presence by building customer relationships. It has also increased its presence in emerging markets such as India.

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Last Updated April 15, 2019