It is a fact that digital printing has dramatically changed the way printed materials are made. It allows fast, short run printing, at a higher quality and at very resonable prices. Unlike offset printing, digital printing eliminates the many mechanical steps that are required which force much longer delivery times. Digital printing New York companies offer a new way of printing your promotional materials. You no longer need to print large quantities just to obtain a reasonable per unit price. No more days to wait, since printing in NYC is now faster thanks to the new digital printing technology. Personalization of your printed materials is now a option and will not cost you a dime more than the normal price.


There are some unique benefits that digital printing offers, such as higher quality, cost effectiveness for small runs, quicker turnaround times and the possibility of having variable data messaging included in your materials.


Thanks to the impressive evolution of digital printing, it is now preferred by many people who in the past used offset printing. Colors are more intense and look brighter, because ink on the digital press is never absorbed and dispersed into the fibers of the paper.


If you use the services of digital printing New York companies, you will benefit from a more effective cost on small runs. In the past this was not possible with offset printing that required running of a few hundreds of sheets of paper through the machine before the plates get the required quantity of ink to start your job. Even if you only needed few printed copies those wasted sheets on an offset print cost money and effect your final cost. Digital printing does not need this “make ready” and therefore does not waste paper making it a much greener technology.


Digital printing in NYC is faster than ever. Because it does not require any plates or “make ready” time, any digital job is on press in a few minutes, instead of hours or days needed by offset printing.


Another advantage of digital printing is the possibility of personalizing each copy with specific text and images. A digital presses send a fresh image of every document it prints and therefore this image can include variable data which makes each copy unique.


Digital presses combine the quality of offset printing with the convenience of short run printing. On HP Indigo Digital Presses liquid ink is used instead of toner. The CMYK configuration may be complemented with a fifth Pantone spot color.


Customers always want the best quality for their brochures or booklets and this is what digital printing offers. Daily calibration of the digital press and constant monitoring of color output guarantee an exceptional quality of the printed documents.


Digital printing New York http://www.influencegraphics.com/digital-printing/why-digital-printing/ companies offer a wide range of printing services. If you need high quality brochure or booklet printing in NYC http://www.influencegraphics.com/products/printing-in-new-york/printing-nyc/ , then the solution is digital printing, which is fast and provides superior printing quality.