The last decade has seen significant improvements in the design and application of automotive solar control glass in vehicles. With increasing rise in global temperature, traveling by vehicle has become uncomfortable due to harmful ultraviolet radiation. Automotive solar control glass has provided solution as it comes with high amount of iron content that absorbs the heat and reduces the overall interior temperature by blocking UV radiation. Also, solar control glass increases the durability of automotive upholstery. Moreover, it enhances the life-span and reduces the working load of air-conditioning. Additionally, government norms of reducing emission have positively impacted the demand for solar control glass.
COVID-19 scenario analysis:

Automotive industries are finding new ways to support their consumers, even as the COVID-19 crisis poses problems across sectors.
Automakers are looking to position themselves for recovery and will need to adapt to faster industry cycles and shorter planning horizons.
Besides, the reduction in sales of vehicle is affecting the demand of automotive solar control glass market.
However, the market tends to grow with adoption in electric vehicle. Besides, the electric vehicle is anticipated to grow post pandemic.

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Top impacting factors: market scenario analysis, trends, drivers and impact analysis
Major driving factor of the automotive solar control glass market is that it increases the fuel efficiency of vehicle. This has attracted automaker to increase the use of solar control glass in vehicles. Additionally, solar control glass lowers the load on AC, provides superior comfort and protects the passengers from harsh UV rays. Moreover, solar control glass provides uninterrupted reception of radio waves by avoiding any signal blockages. However, increase in raw material prices of automotive solar control glass could hamper the market growth. Further, solar control glass increases the vehicle range of electric vehicles by improving the efficiency of the car.

The automotive solar control glass market trends are as follows:

Increase in integration of polyvinyl butyral lamination in solar control glass
The adoption of has polyvinyl butyral lamination increased significantly in manufacturing of solar glass. Moreover, polyvinyl butyral lamination integrated in absorbing solar control glass offers high impact resistance. Besides, polyvinyl butyral lamination integration possesses high strength, high clearness and toughness. For instance, Saflex company manufacture solar glass with polyvinyl butyral layer which is capable of reducing solar heat gain, reducing transmittance of UV radiation and reducing glare.

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Key benefits of the report:

This study presents the analytical depiction of the Automotive solar control glass industry along with the current trends and future estimations to determine the imminent investment pockets.
The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the market share.
The current market is quantitatively analyzed from 2020 to 2027 to highlight the growth scenario.
Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
The report provides a detailed Automotive solar control glass market analysis based on competitive intensity and how the competition will take shape in coming years.

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