The Confectionery sector in the US is driven by rising disposable income and growing consumer demand for indulgent Chocolate offerings in the country. Of all the markets, Chocolate is the largest in both value and volume terms, while Sugar Confectionery is forecast to register the fastest growth during 2016-2021. Hypermarkets & Supermarkets is the leading channel for the distribution of Confectionery products in the country. Flexible Packaging is the most commonly used package material in the sector, while Rigid Metal is forecast to register the fastest growth during 2016-2021. Hershey, Mars, Incorporated and Mondelez International are the leading market players in the US Confectionery sector
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What else is contained?
• Market data: Overall market value and volume data with growth analysis for 2011-2021.
• Category coverage: Value and growth analysis for Chocolate, Gum, and Sugar Confectionery with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
• Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
• Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
• Packaging data: consumption breakdown for package materials and pack types in each market, in terms of percentage share of number of units sold. Package material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; Pack data for: Carton, Film, Bag/Sachet, Tub, Wrapper, Bottle, and Tube.
Scope
• The Confectionery sector in the US is forecast to grow at 4.4% CAGR in value terms during 2016-2021
• Per capita consumption of Chocolate and Sugar Confectionery is noticeably high in the US compared to global and regional levels
• Hypermarkets & Supermarkets is the largest distribution channel, followed by Convenience Stores
• The Sugar Confectionery market leads the US Confectionery sector in Health & Wellness claims
• Flexible Packaging is the most commonly used package material in the US Confectionery sector
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Reasons To Buy
• Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
• Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
• Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
• Manufacturers can identify the opportunities to position products with H&W attributes/benefits
• Access the key and most influential consumer trends driving Confectionery products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
• Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion.
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