Sonic Drive-In is pleased to announce the selection of James O’Reilly of Oklahoma City as their new Senior Vice President and Chief Marketing Officer. James O’Reilly of Oklahoma City has many years of sales and marketing experience that he brings to his new role with the company. Prior to becoming the Senior Vice President and Chief Marketing Officer, James O’Reilly of Oklahoma City was the Chief Concept Officer at Einstein Noah Restaurant Group. Here James O’Reilly of Oklahoma City was able to sharpen his marketing skills and become a leader in marketing through the use of social media.

James O’Reilly of Oklahoma City is passionate about sales and marketing and providing what is best for both the customer and the company. “I am very pleased that Sonic chose me for the position. I look forward to using my past experience to perform in this challenging and rewarding position. I strive to use social media to increase sales and expand the Sonic brand.” James O’Reilly of Oklahoma City's responsibilities as the Senior Vice President and Chief Marketing Officer will include leading all marketing and food innovation efforts and overseeing the national advertising campaigns. James O’Reilly of Oklahoma City has experience in leading marketing and food innovations, as he was responsible for the KFC Snacker, which was the most successful sandwich launch in the history of KFC.

James O’Reilly of Oklahoma City’s ability to use social media to open up new markets was displayed when he was working for the Einstein Noah Restaurant Group. Here James O’Reilly of Oklahoma City used his understanding of social media to re-energize a brand and improve sales performance. James O’Reilly of Oklahoma City understands the impact of social media on consumers. James O’Reilly of Oklahoma City is active in many areas of social media including LinkedIn and Twitter and uses these sites to increase sales

Sonic Drive-In is glad to have added a respected contributor to the growth of the restaurant industry to their team. James O’Reilly of Oklahoma City is excited about the opportunity to continue working in an industry that he enjoys.