So you’ve got a new product or service, and now you need to effectively get the word out to the world. You, of course, want to make your product as visible and appealing to the online community as possible, says Paul Greene of Liberty Wireless, and you need a marketing strategy that will not only be effective, but that will maximize your online visibility potential.

Below, Paul Greene of Liberty Wireless offers several basic tips for increasing the “viral” potential of your message, and to create the most successful online marketing campaign possible.

Simplicity Is Your Friend

Keeping your idea simple and easy to understand, says Paul Greene of Liberty Wireless, allows a larger and more diverse online audience to pick up on it quickly, and to then distribute that idea amongst the people they know. If a marketing idea is too convoluted or complex, particularly in an online format, it will most likely be rejected or ignored by the people you’re trying to reach. Keep it simple.

Create an Idea List

Keep good track of your online marketing ideas, says Paul Greene of Liberty Wireless. When a good idea pops in your head of is thrust in front of you, make a note of it on your list. This list may be a great reference guide to fall back on, and could be a useful tool when developing a past idea into one with viral marketing potential.

Relevance

A lot is said about the idea of message or idea relevance, but in the fast-paced world on online marketing, it can have real and impactful significance. Paul Greene of Liberty Wireless recommends you keep your message relevant, building an idea around a popular and known current event, trend or industry, and using that popularity to reflect your message in a more meaningful way. As fast as everything moves through the web, it’s crucial to have fast and immediate relevance to the desired audience.

Careful Execution

Once your idea begins to take real shape, says Paul Greene of Liberty Wireless, be sure to execute the graphics, design and idea carefully and with cohesion. Eliminate any and all “flaws” in your campaign before introducing it to the online community.

About: Paul Greene of Liberty Wireless has had success marketing his wireless companies online.