When someone says they work in real estate you may not consider their other areas of interests or concerns outside their industry. As a young and aspiring real estate professional, Luke Buchanan remains socially connected to others through social media. The internet is a great tool for communicating and sharing information even if a formal conversation or dialogue is never established.

As an undergrad student at Tulane University in New Orleans, Luke Buchanan worked hard as a double major. “I was interested in two areas of study and not wanting to pick between one or the other, decided to major in both knowing it meant an increased workload for myself,” says Luke Buchanan. His two areas of study were in environmental studies and communication. “There are many industries in which a communications degree is useful and I know it has helped start my career in real estate,” says Luke Buchanan.

As a communications student, Luke Buchanan understands the various ways people communicate. Even though he did actively engage in social media, it was not until June of 2013 that he created his own blog at LukeBuchanan.com. “Blogs are useful. You can reference things you see happening socially and give your own opinions and insight into what is happening,” says Luke Buchanan.

Luke Buchanan’s blog contains articles that he categorizes. “I categorize articles by news, pet adoptions, photos, politics, and Washington Sports,” describes Luke Buchanan. As his blog grows, he says he may add more detailed categories to file things under.
Luke Buchanan’s blog is only one of the ways he spends his time outside work. Professionally, Luke Buchanan is the Marketing and Operations Manager at Washington Fine Properties. As of August, he has had his real estate license for six months.

“Even hard working professionals have hobbies. Blogging is only one of the things I enjoy. People don’t seem to realize how active I really am,” says Luke Buchanan. When he is not updating his blog or working, there are any number of recreational sports Luke Buchanan can be found playing. The main three sports Luke Buchanan performs are running, tennis, and skiing.