Customer service isn’t something any company should take lightly. As business leader and owner Jeff Nourse of New You Spa knows, the customer is central to anything and everything a company does, and creating a memorable and positive experience should always be the business’s number one and primary focus.

Focusing on a great customer experience has always been the number one priority of Jeff Nourse of New You Spa, one reason behind his success as the leader of the most popular and successful medical spa company in the industry. As an expert in customer service, Nourse seeks to provide business owners several basic yet very important tips for creating and maintaining a more positive, enduring and memorable experience for every customer at every available opportunity.

Emphasize Listening
Every company should make listening a core component of their customer service philosophy, as attentive listening helps to show the customer your desire to account for and consider their needs first. Listening, as Jeff Nourse of New You Spa knows, not only helps make the customer feel valued and wanted, but also allows your employees the opportunity to gain a better understanding of who they are, what they need and how best to fulfill their needs in the shortest and most effective way possible.

Deal with Customer Complaints Quickly and Effectively
Never let a customer problem fester or gain momentum. If you have a dissatisfied customer, take the time to handle their complaints in a fast and effective manner, taking every step needed to work through the problem and to find a satisfactory solution as quickly as possible. One of the best ways to prevent negative online reviews and/or damage to your company’s image, says Jeff Nourse of New You Spa, is to work towards an effective solution in a positive and efficient manner as quickly as you can.

Provide Adequate Training
By equipping your staff with the knowledge and skills needed to provide consistently positive and effective customer service, you are empowering your employees to serve their customers more effectively, and have the capability to prevent future problems before they occur. Providing your staff with training in customer service, says Jeff Nourse of New You Spa, is a powerful way to build a positive image, and to create a more effective experience.