Domestic and regional players hold nearly 60-70% share in the bacillus coagulans market. Investment in the research and development activities and expansion of existing R&D facilities to launch new products remains a key strategy of domestic and regional players. In contrast, leading players in the bacillus coagulans market are focusing on expanding their manufacturing facilities in Asia. These players are also focusing on entering into a strategic partnership with regional distributors and suppliers.

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Changing lifestyle and diet is leading to a rise in chronic digestive diseases across the globe. New clinical studies and research have found that bacillus coagulans help to promote digestive health and encourage a healthy immune system. Nearly 20% of people who take antibiotics suffer from antibiotic-associated diarrhoea, and bacillus coagulans have found to be an effective remedy.

Positive effects of bacillus coagulans in serious digestive disorders is resulting in increased consumption of fortified foods and beverages. Several foods and beverages companies are adding bacillus coagulans to their products, targeting a large number of people suffering from digestive disorders.

According to the United European Gastroenterology (UEG), there has been a rise in chronic digestive diseases including functional gastrointestinal disorder, alcohol-related digestive disorders, digestive cancers, and pediatric digestive diseases. Digestive cancers account for around 28% of cancer related deaths in Europe.

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Bacillus coagulans have emerged as a trending probiotic that helps to maintain gastrointestinal health. Use of bacillus coagulans is rapidly increasing in weight management as it has scientifically shown to burn fat and boost metabolism.

Recent studies have shown positive effects of probiotics such as bacillus coagulans, with a significant reduction in inflammation and acne-causing bacteria. Bacillus coagulans is witnessing growing demand in the cosmetic industry, owing to the immense benefits offered in managing skin problems and acne.

New formulations including Bacillus coagulans is being launched by cosmetics providers for anti-aging effects. These products include creams, lotions, face masks, scrubs, cleansers, and gels. Cosmetics product manufacturers are also focusing on developing cosmeceutical ingredients including bacillus coagulans to be used in various cosmetic products including powders, gels, face scrub, lotions, and creams.

Bacillus coagulans are also gaining popularity in managing and treating symptoms of eczema and atopic dermatitis. Its incorporation in cosmetic products including moisturizing cream and anti-acne face wash is also on a rise. Owing to is biological activity and protection of skin, bacillus coagulans is widely used in personal care products.

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