Luxury residential properties are one of the biggest draws in the real estate market today. Higher per capita incomes have made people go in for a more relaxed and refined lifestyle. High-end apartments and luxury flats are in huge demand. But the cost of a property is not only determined by its make-up and built. The location plays a very important role in it as well, and location is, in fact, the answer to the puzzle called affordable luxury.

Buying a penthouse or luxury apartment in the heart of Delhi may not be possible for all. But buying a similar apartment with all the luxurious amenities in Ghaziabad is well within the reach of a lot many more. A lot of luxury property developers are now targeting areas outside the confines of the already established ones. Ghaziabad is one of the prime destinations coming up majorly in the luxury sector. Developers like the Prateek Group are coming up with integrated townships in this area, which will redefine luxury. Crossing Republic in Ghaziabad is fast becoming one of the prime properties in the northern region.

But why has the demand for luxury properties increased many folds in the recent past?

Majority of the Indian population falls in the category of mid-income households. It is but understandable that real estate developers want to tap into this market in a big way. But the middle class no longer settles for the ordinary. They have higher purchasing powers and want the plush lifestyle. It is this need that has increased the demand for luxury flats and premium properties. This has challenged real estate developers to think out of the box and given rise to affordable luxury living.


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