[147 Pages Report] The white box server market was valued at USD 4.59 billion in 2015 and is expected to reach USD 14.43 billion by 2022, growing at a CAGR of 18.6% between 2016 and 2022. A white box server is a data center computer which is not manufactured by a well-known vendor. It can be found in large data centers run by giant Internet companies such as Google (U.S.) and Facebook Inc. (U.S.). White box servers are usually purchased in bulk quantities from original design manufacturers (ODMs). ODMs generally build their servers with commercial off-the-shelf (COTS) components that can be assembled in different ways or upgraded to provide the customer with a degree of system customization.

The white box server market is expected to reach USD 14.43 billion by 2022, at a CAGR of 18.6% between 2016 and 2022. The growth of this market is propelled by the factors such as low cost and high degree of customization, growing number of data centers, increasing adoption of white box servers among end users, growing number of data centers, rising adoption of open platforms such as Open Compute Project, Project Scorpio, and so on. Increase in the demand for micro servers from data centers, and growing support for ARM processors in the white box server market are some of the factors that would provide huge growth opportunities for the white box server market in the coming years.

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White box servers are the servers which are directly sold by ODMs or EMS providers rather than OEMs. White box servers are usually purchased in bulk quantities from suppliers called as original design manufacturers (ODMs). ODMs usually build their servers with commercial off-the-shelf (COTS) components that can be assembled in slightly different ways or upgraded to deliver the customer with a degree of system customization.

White box server market has been segmented, on the basis of business type into data centers and enetrprise customers. Data center is expected to dominate the white box server market druing the forecast period. Hyperscale data center operators such as Google Inc. (U.S.), Microsoft Corp. (U.S.), Amazon Web Services, Inc. (U.S.), and Facebook Inc. (U.S.) prefer to build servers directly from ODMs rather than OEMs due to low-cost of manufacturing with the same quality provided by OEMs and a high degree of customization, which is fuelling the growth of the white box server market. Projects such as OCP, Project Scorpio, and OpenPOWER Foundation are motivating the giant players to build their own servers. Major clients for ODMs include Facebook Inc. (U.S.), Microsoft Corp. (U.S.), Rackspace Inc. (U.S.), Google Inc. (U.S.), Amazon Web Services, Inc. (U.S.), Alibaba Group Holding Ltd. (China), Baidu Inc. (China), Tecent Holdings Ltd. (China).

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