Strategies implemented by Polycom for growth in Hosted PBX Market


Posted January 18, 2022 by Prashantvi

Polycom operates in markets such as 360-degree camera market (growing at 27.1% CAGR), Video Streaming Software market (18.5% CAGR), Hosted PBX market (14.9% CAGR), and High-speed Camera market

 
Polycom (now known as Poly and a part of Plantronics) is an American multinational corporation that develops video, voice, and content collaboration and communication technology. The company has been focussing on a number of fast-growing markets in these industry segments for its medium to long term growth.



Polycom operates in markets such as 360-degree camera market (growing at 27.1% CAGR), Video Streaming Software market (18.5% CAGR), Hosted PBX market (14.9% CAGR), and High-speed Camera market (11% CAGR).

Apart from these, Polycom also operates in markets such as Managed Services Market (market size $225 Bn in 2020, growing at 7% CAGR), and Cloud Managed Services Market (market size $62 Bn in 2020, growing at 13% CAGR).



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Strategies implemented by Polycom for growth in Hosted PBX Market



Polycom is a leading provider of hosted PBX solutions and caters its products to various verticals. The company makes enterprises more efficient, productive, and secure by providing fast and flexible responses to the rapidly changing competitive business environment.

Polycom offers comprehensive hosted VoIP solutions to its commercial clientele. It enables the SMEs and large enterprises to drive their business productivity and collaboration. The company possesses a significant breadth of offerings in the hosted VoIP arena and provides enhanced features and functionalities to its commercial customers. Moreover, the company has a customer-centric sales strategy that is focused on building and maintaining close working relationships with enterprises and public sector customers, directly or through partners.



The company focuses on building strong long-term relationships with its key clientele and emphasizes on building close partnerships with technology market leaders. This is evident by the fact, in 2017, Polycom partnered with EdgeWater Networks. This partnership helped Polycom combine the power of Polycom’s advanced UC endpoints with Edgewater Networks’ Intelligent Edges and cloud-based Service Control Center, to provide customers the full end-to-end visibility for proactively managing their environments and ensuring an optimal end-user experience.
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Issued By marketsandmarkets
Country United States
Categories Technology
Tags polycom
Last Updated January 18, 2022