Location Intelligence can be described as certain business and spatial analytical tools which integrate geographical content into business data. The spatial experts and the business analysts use these tools to collect, store, analyze and visualize data. The field of Location Intelligence & Location Analytics Market has gained huge prominence in the past few years and is expected to emerge as one of the key technologies in the near future aiding in business growth through 2020.
Scope and Regional Forecast of the Location Intelligence & Location Analytics Market:
According to the IndustryARC research analysis studies on the Location Intelligence & Location Analytics Market, North America is leading the global market region for this market owing to the increased use of these tools across various industries such as Retail and other Consumer Industries which further help in improving business decisions.
European and Asia Pacific market is expected to propel the Location Intelligence & Location Analytics market in the forthcoming years on the basis of increased willingness of people to map geographical content to business decisions during 2015-2020.
In the Location Intelligence & Location Analytics Market, Location Intelligence applications have found wide usage across consumer industry to make important business decisions which help in better serving the customers. These tools are very useful in various applications for industrial as well as commercial growth through 2020.
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Segmentation and Key Players of the Location Intelligence & Location Analytics Market:
The Location Intelligence & Location Analytics Market is segmented into various categories in the IndustryARC marketing research report by organization size, by service, by industry, by application and by geography as follows:
By organization size: small business, medium business and large enterprises
By service: consulting services, system integration services, managed services and others
By industry: consumer, banking, financial services and insurance, travel, real estate, transportation and logistics, manufacturing and others
By application: Sales and Operational Profitability Management, Workforce Management, Facilities Management, Tracking and Route Monitoring, Customer and Marketing Management, Risk Assessment/Situational Awareness and others
By geography: North America, South America, Europe, Asia Pacific and ROW
The key players in the Location Intelligence & Location Analytics Market according to the IndustryARC research report are as follows:
• Pitney Bowes Inc.
• SAP SE
• SAS Institute Inc.
• IBM
• Oracle Corporation
The Location Intelligence & Location Analytics Market is a rapidly growing market with increasing adoption of the location information technology for automation and logistics applications in various end user industries across the globe. This market is expected to witness high growth in military, industrial and defense applications across the globe during 2015-2020.
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