Soup is a type of liquid food that is prepared using vegetables, meat, fish, water, and other additives. Consumption of soup has many benefits. It is a source of nutrients, which are essential for proper functioning of the body. American Heart Association recommends that an adult should consume eight or more servings of vegetables and fruits per day. Soups can help to achieve this amount easily. The growing demand for convenience foods, increasing health awareness, introduction of new flavors in the market, and attractive advertisements by the soup manufactures are the key drivers of soups market.
Soups Market Taxonomy
Based on product type, the soups market is segmented into:
Based on distribution channel, the soups market is segmented into:
Soups Market Outlook
Europe holds a major share in the global soups market. This is, as a result of the growing demand for high-quality meals that can be prepared in short time. The U.K., France, Russia, Spain, and Germany are the major contributors to the growth of soups market in this region.
Asia Pacific is projected to be the fastest growing market over the forecast period, owing to the availability of a wide variety of products in the market and changing consumer preference toward healthier products. Furthermore, abundance of raw materials, especially in India and China, is further fueling the growth of soups market. The market in Asia Pacific is highly cost competitive, owing to which, many brands such as Knorr by Unilever Plc. are launching inexpensive variants in local authentic flavors to attract consumer attention.
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Major Keyplayers: British Foods, Baxter’s Food Group, B&G Foods, Inc., Campbell Soup Co., Greencore Group Plc., General Mills, Inc., Nestlé S.A., Nissin Foods Holdings Co. Ltd, The Kraft Heinz Company, and Unilever Plc.
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