Grooming products are used to clean or nourish the body. The products are utilized for various body parts such as skin, hair, lips, and teeth. Increasing adoption of grooming products for aesthetic appeal is driving growth of the market in emerging economies. Increasing awareness towards overall body care and social trends have resulted in market growth. However, stringent regulations regarding ingredients and growing preference of consumers towards organic products is restraining growth of the market.

Global Grooming Products Market Taxonomy

On basis of Target Audience

Mass-Market

Luxury

Professional

On basis of Distribution Channel

Brick and Mortar

Global Grooming Products Market Outlook

Asia Pacific region has largest market in the global grooming products. Increasing urban population has contributed to growth of the market. Increasing number of local players offering grooming products at cheap rate are also fueling growth of the market. India and China are expected to be major markets in this region, owing to the large populations in these economies. According to International Monetary Fund, Asia Pacific region accounted for 50% of the world’s GDP and is projected to become a prime consumer hub for grooming products over the forecast period.

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Major Keyplayers: Beiersdorf AG, Colgate-Palmolive, Coty Inc, Energizer Holdings Inc., Johnson and Johnson, Koninklijke N.V., L’Oreal Group, and Mirato S.p.A

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