Mobile Ticketing is the process by which we can book tickets for any transportation or any event or entertainment show via mobile devices without using any paper at all. Mobile ticketing is preferred over the paper based ticketing as mobile ticketing reduces production, distribution costs and increases the customer convenience. Mobile ticketing enables simple purchasing of tickets.
The study indicates that the rising penetration of smartphones is one of the factor driving the mobile ticketing market. Apart from it the demands of instant ticket booking, digitization and emergence of latest technologies is driving the mobile ticketing market. The study indicates that mobile ticketing has many advantages as reduced paperwork time, reduced chance of errors and immediate accessibility of information. It has been observed that these benefits of mobile ticketing are boosting the mobile ticketing market. The study indicates that the mobile ticketing market has a few restraints one of the major restraint is lack of awareness. The study reveals that proper internet connectivity is also one the challenge faced by the mobile ticketing market. Moreover the prevailing security concerns regarding mobile payment is also a challenge faced by the mobile ticketing market. The mobile ticketing market is segmented on the basis of type, technology and applications.
Study Objectives of Mobile Ticketing Market:
• To provide detailed analysis of the market structure along with forecast of the various segments and sub-segments of the Mobile Ticketing market.
• To provide insights about factors affecting the market growth.
• To analyze the Mobile Ticketing market based porter’s five force analysis etc.
• To provide historical and forecast revenue of the market segments and sub-segments with respect to four main geographies and their countries- North America, Europe, Asia, and Rest of the World (ROW).
• To provide country level analysis of the market with respect to the current market size and future prospective.
• To provide country level analysis of the market for segment on the basis of type, technology and application.
• To provide strategic profiling of key players in the market, comprehensively analyzing their core competencies, and drawing a competitive landscape for the market.
• To track and analyze competitive developments such as joint ventures, strategic alliances, mergers and acquisitions, new product developments, and research and developments in the Mobile Ticketing.

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Key Players:
The prominent players in the Mobile Ticketing market are Zendesk (U.S.), Masabi (UK), Helpshift (U.S.), Proxama (UK), ticketscript (Netherlands), Airtag (France), Ace Ticket Worldwide (U.S.), Alliance Tickets (U.S.), Coast to Coast Tickets (U.S.), RazorGator (U.S.), StubHub (U.S.) among others
Segments:
Mobile Ticketing is market is segmented on the basis of type, technology and application.
Mobile Ticketing market by Type:
• Mobile Applications
• SMS Ticketing
Mobile Ticketing market by Technology:
• OCR (Optical character recognition)
• 2D bar code
o PDF 417
o QR code
• NFC technology
Mobile Ticketing market by Application:
• Travel Tickets
• Entertainment tickets
• Others

Regional Analysis:
The regional analysis of Mobile Ticketing is being studied for region such as Asia pacific, North America, Europe and Rest of the World. It has been observed that North America is dominating the Mobile Ticketing market owing to the high penetration of mobile ticketing applications and is followed by Europe. It has been observed that the use of mobile ticketing for concerts started first in Europe. Europe had early adoption of mobile ticketing it has the second biggest market share in the mobile ticketing market. Asia Pacific region is expected to grow significantly in the Mobile Ticketing market over the forecast period owing to factors such as increasing advancements in mobility and introduction of NFC.
Intended Audience
• Technology investors
• Mobile Ticketing service providers
• Internet service providers
• Mobile Ticketing platform providers
• Technology providers
• Research/Consultancy firms

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