North America Whey Protein Market is projected to reach USD 3.22 billion by 2021

Posted December 11, 2017 by Mounika09

Whey Protein Market by Type, by Application and by Region - Industry Analysis, Size, Share, Growth, Trends, and Forecasts (2016–2021).

According to the report “North America Whey Protein Market,” published by Market Data Forecast, the North America market is projected to reach USD 3.22 billion by 2021, at a CAGR of 6.62% from 2016 to 2021.

Whey protein is prepared by separating the casein content from the milk and removing major allergens. These proteins are widely used in the clinical sector and expected to emerge at a fast rate. The growing prescription of enhancements by doctors is giving an opportunity for manufacturers to build products that are clinically proven and accepted.

Whey proteins include multifunctional ingredients possessing properties such as water binding, solubility, gelation foaming and emulsification of foods. Advancement in technologies such as micro filtration, ultra-filtration, ion exchange, reverse osmosis as methods of processing has resulted in the production of different whey protein based products consisting of different nutritional values.

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North America Whey Protein Market: Drivers & Restraints

Rising awareness among consumers for health needs and wellness is driving the market. Trend is observed among customers for ready to go meals due to work culture and busy lifestyle. Whey protein provides them with energy and at the same time helps them to stay healthy. Side effects associated with over consumption of whey protein like nausea, thirst, loss of appetite cramps, diarrhoea, headache, tiredness, and bloating are hindering the market growth.

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North America Whey Protein Market: Overview

Import and export of whey protein is highest in North America region and is expected to grow at a faster rate in the forecast period. North America held a significant market share owing to increased whey protein production and distribution to several countries. Growing health concerns and inclination towards proper protein intake are resulting to the rise in demand for whey protein based products in North America.

Based on type, Whey protein concentrate (WPC), which is high in lactose and low in protein, leads the market with highest number of shares. Whey protein concentrate is primarily used in the production of nutritional supplements and protein beverages. Based on application, Dietary supplements sector is the largest segment, expected to remain the same in the forecast period in 2016, and expected to hold largest share over the next few years.

North America Whey Protein Market: Region-wise Outlook

Based on geography the North America market is analysed under regions namely, USA and Canada. The U.S. and Canada constituted the largest country markets in the North American region. An explosive drift of healthy food was observed in regions like US and Canada creating a demand for ingredients such as whey protein.

North America Whey Protein Market: Key Players

Some of the key players influencing the whey protein market dynamics are Agropur MSI, DMK Group, Arla Foods, Hilmar Cheese Company, Glanbia, American Dairy Products Institute, Davisco Foods International, Inc., Milk Specialties Global, and Maple Island, Inc.

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Last Updated December 11, 2017