Medical animations are the educational films made with the help of rendered computer graphics which are used to explain physiological or surgical topics. They are mostly produced for patients and medical professionals among other users. During the starting times, these animations were low in quality but with advancements in technology the videos became more complex. They are also used along with devices such as electronic lenses, haptic gloves and head mounted displays.
Medical animations are used for a wide array of applications. As cadavers are hard to find, surgical instructions can be demonstrated by using animated videos. Animations can also be used in explaining the mechanism of action of pharmaceutical drugs. They can be used to demonstrate biological processes occuring inside a living cell. A fully informed consent can be received from patients before surgical procedure is performed on them. In the field of forensics, they can be used to recreate a crime scene which can be produced in court. In emergency cases, they can be used in helping novices to perform a cardiovascular resuscitation procedure.
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The driving factors of Latin America Medical Animation market are increasing geriatric population, rising number of surgeries, increasing advancements in technology, growing number of pharmaceutical companies using medical animations, growing penetration of electronic devices such as smartphones, tablets and computers and entry of start-ups among others. However the market is constrained by factors like high cost of generating medical animations.
The Latin America Medical Animation market is divided on the basis of type into 3D animation, 2D animation, flash animation and real-time animation. On the basis of therapeutic area, the market is categorized into cardiology, cosmeceuticals, oncology, dental and other end users. By end users, the market is divided into life science companies, academic institutes, hospitals, surgical centres and clinics, medical device manufacturers and other end users. By application, the market is segmented into drug mechanism of action, cellular and molecular applications, patient education, surgical training and planning and other applications.
The Latin America Medical Animation market is divided based on geography into Brazil, Argentina, Chile and other parts of the region. Market in the region is in its initial stages of growth. Factors such as growing advancements in technology and rising use of medical animations by pharmaceutical companies is expected to drive the market growth in region.
Key points from TOC:
Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)
Market Leaders' Analysis
Market Outlook and Investment Opportunities
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Scope of the report:
Global, regional and country-level analysisand forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
Segment-level analysisin terms of technology, component, and type along with market size forecasts and estimations to detect key areas of industry growth in detail
Identification of key drivers, restraints, opportunities, and challenges (DROC)in the market and their impact on shifting market dynamics
Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
Some of the major players in the market include Infuse Medical (U.S.), Hybrid Medical Animation, Inc. (U.S.), Ghost Productions, Inc. (U.S.), Radius Digital Science (U.S.), Nucleus Medical Media, Inc. (U.S.), AXS Studio, Inc. (Canada), Visible Body (U.S.), Elara Systems, Inc. (U.S.), Animated Biomedical Productions (Australia), XVIVO Scientific Animation (U.S.), Scientific Animations, Inc. (U.S.), INVIVO Communications, Inc. (Canada), Random42 Scientific Communication (U.K.), Blausen Medical Communications, Inc. (U.S.), Trinsic Medical Animation, LLC. (U.S.), Viscira (U.S.), Understand.com (U.S.), and Medmovie, Inc. (U.S.).
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