Micro-blogging service, Twitter, is revamping some of its tweet length rules hoping to simplify usage and enhance the appeal of its platform to newcomers, something Wall Street is eager to see if the troubled social media company is ever to regain its former glory.
Once changes have been implemented, members will be able to include multimedia to tweets - including photos, GIFs and videos - without reducing their 140-characters-a-post limit. Twitter is also changing the manner in which it handles conversations between users. The company’s co-founder and CEO, Jack Dorsey said the changes were geared towards ensuring that "when people tweet, it makes sense".
Conor Ellison, senior technology analyst at Monex Financial said that the moves represented an encouraging development but lamented that changes needed to go further if the San Francisco-based company was to succeed in increasing the number of monthly active users.
"Twitter wants to make the service cleaner and simpler to understand because research has shown that many potential users, while intrigued by Twitter’s platform and tweets in general, many are somewhat confused as to what its point is," said Ellison.
In addition to the changes on multimedia, @names in replies to tweets will not be counted and users will be able to retweet and quote-tweet themselves, paving the way for them to bump any of their previous tweets and add further commentary.
“Ultimately, the changes don’t go far enough. We wouldn’t expect see these changes represented by a surge in monthly active users but they do show that Jack Dorsey is committed to making the platform better understood,” concluded Ellison

About Monex Financial
Monex Financial is a privately held, fully independent investment and wealth management leader, with retail operations based in Toronto, Canada and corporate trading division headquartered in Tokyo, Japan.

From our offices in Toronto the capital city of the province of Ontario and financial and business capital of Canada, we serve private individuals and families from N. America to Europe and with our corporate trading division strategically located in Tokyo, Japan, we have unrivalled access to Asia’s high yielding emerging markets, access to corporate resources, private equity and global mergers and acquisitions.