​A cosmetic tube is a soft container that can be squeezed and utilized for the packing of thick liquids such as creams, lotions, ointment, and toothpaste. It is a hollow structure, both ends of which are treated differently during the manufacturing process. A tube has a round orifice at one end that is closed with the help of a cap.
Advantages of cosmetic tubes include, shaping the orifice in different ways, varied styles, and lengths. Tube packaging containers may be modified during production, labeling, punching, slicing, and crimping to create an attractive package. Cosmetics tubes are considered as having anti-microbial properties due to the high temperatures during the production process.

Market Dynamics

Increasing cosmetic sales worldwide is a major growth driver for the market. This coupled with lack of other cost efficient viable packaging technologies has resulted in the large scale adoption of cosmetic tube packaging. Cosmetic tubes can also be used for product promotion purposes. Labeling and printing can be done on the outer covering of the tube. Moreover, low quantity packs of cosmetic products can be easily incorporated by cosmetic tubes. These factors are expected to be major driving factors for growth of global cosmetic tubes market.

Among material type, plastic was the dominant segment in the cosmetic tubes market in 2016. However, plastic packaging faces significant pressure from regulatory and environmental bodies. Rising trend of sustainable packaging is expected to hinder growth of the plastic tube segment. Major market players such as Amcor, in January 2018, announced a move to make all packaging technologies as reusable or recyclable by the year 2025.
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Squeeze tubes are projected to be a major product segment in the global cosmetic tube market throughout the forecast period. Properties of squeeze tubes such as resilience, non-poisonous, and convenient application are major factors for increasing adoption of these. Laminated tubes are also a popular product segment due to its multi-layered barricade arrangement, which reduces the transfer of oxygen and light. As compared to other methods, laminated printed tubes look clearer and brighter, in turn improving the visual value of the tube.

Key Market Players and Brands

Market players are involved in mergers and acquisitions to expand into key regions. Amcor Limited, in 2015, acquired Essel Procpack Ltd.’s India-based operations for US$ 26 million. The acquisition was a response to rising demand for cosmetic tubes in India and the huge growth potential in the country. Other acquisitions made by Amcor Limited in India include Parry Enterprises Ltd. in 2013 and Uniglobe Packaging Pvt. Ltd. in 2012.

Major players operating in the global cosmetic tubes market include Albea S.A., Amcor Limited, Essel Propack Ltd., Sonoco Products Company, World Wide Packaging LLC, Montebello Packaging, VisiPak Inc., IntraPac International Corporation, and CCL Industries Inc.

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