Whether you’re making a musical, feature, or a commercial, one of the first decisions a music supervisor and producer must make is about casting SAG actors and paying their fees. They make some of the best talents in the world; however, the Screen Actors Guild comes with its own set of rules. Among them, the most important rule is paying SAG fees. Michael Welsh Production is the leader in music in advertising. They provide music clearance and supervision for advertising only. You can trust them as your go-to experts in this highly specialized field for over 30 years. 

At its core, SAG fees are the minimum amounts of money, talent must make for a given production. However, determining which fee applies to you is a challenging and confusing process. With rate sheets spread across a dozen websites and conflicting information abound, calculating your production’s SAG fees can be harder than casting. 

Michael Welsh Productions, Inc. offers prominent services including rights clearance and music supervision. They make certain that everything’s cleared and agreements are in place for your project: music publishing, master rights, talent/vocalist’s/estates permissions, all (applicable) union obligations, including SAG-AFTRA and AFofM payroll processing.  

Services for music supervision include fine-tuned music searches for every kind of advertising project: from international multi-media campaigns to small one-off music uses on your company’s website; to social media and pre-roll ads. 

At Michael Welsh Productions, Inc. you can know all about Musician's Union Fees. Michael Welsh Production spokesperson says, “Ok, let's take a look at the musician's "new use" and "re-use" fees and how they relate to music used in your ad campaign. If you intend to license a song/track for your spot, you may be wondering about musician's union back-end fees. The most common question that comes up regarding licensing a track recorded under a union contract for commercial use, is this: My production is non-union, so do I have to pay musician's "AFTRA New Use" and "SAG Re-Use" fees?”

When choosing a Music Supervisor for your commercial spot or campaign, it is important to find a company that specializes in these unique aspects of music used in advertising, one who speaks the language of the advertising world and can pull each legal and creative element together, on time and within your budget. 

About Michael Welsh Production: 

Michael Welsh is the founder/CEO of Michael Welsh Productions, Inc. - a company specializing in music licensing and supervision for advertising,  for over 30 years. You can send your questions on related issues to [email protected]. Michaelwelshprods.com.