(Kory Razaghi) What is a private equity firm? How is this ever going to be an important part of our lives? And what exactly do they do? This is a question that some newbie individual stepping into the financial world after having set up their own business, may ask if they have come to a point their lives where they need to start taking control over their finances or simply want to extend their knowledge on personal finance. In a nutshell private equity firms are a management firm that makes investments in private equity.

The firm will raise funds to invest it in accordance to a multiple number of specific investment strategies. Normally they would raise pools of capital or private equity funds that will then be supplied to the equity contributions. The firms will then receive a management fee periodically including a share of the profits that they will earn from each of the private equity funds that they are managing.

What is Private Equity?
As much as gaining knowledge about what private equity firms do can be useful, it is probably better to begin understanding what private equity is before making any decisions to deal with any firm. Without sufficient knowledge of this financial move any decision you make may affect your investment and your business. In basic terms, private equity is simply equity security of companies that have not listed their stock on a public exchange. These are normally considered long term investment plans. Because they are not listed any investor would need to find a buyer. The investors receive their returns either through a sale, merger, and public offering or through a re-capitalisation.

Private equity investment first began in the 18th century, where entrepreneurs and businessmen alike found rich individuals to invest or back their projects. This became an industry most recognised in the 1970s where private equity firms were founded. Since its inception it has now become a very popular method of investing and has seen people receive high financial gains. The sources come from private individuals who contribute a small amount of finance.

There are many ways of making good use of private equity investment and methods in which one can be successful in their investment. The first way is by planning all payments to suppliers, then monitor and control the overheads followed by checking quality control. As soon as these have been put in place you can then move onto the nest resource which would be friends, family, banks, public sector grants and leasing. Other options are also available. This kind of investment provides long term commitment shared capital, allowing companies to grow and succeed. Of course the investors’ returns are dependent upon the growth and success of your business.

Kory Razaghi is a member of the Healthcare Financial Management Association (HFMA) and Society of Competitive Intelligence Professionals (SCIP). Mr. Razaghi has published articles on innovative medical devices as well as lectured at UC Irvine on securing private equity investment. He is also a member of Paul Merage School of Business Dean's Leadership Circle.

Kory Razaghi heads the healthcare practice at Attentus. He has over 15 years of transactional and executive management experience including hospital operations, strategic planning, turnarounds, and financial management for a variety of healthcare organizations.

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