Local Profile magazine, formerly Plano Profile, is a community-based cross-channel publication for those who live or work in Collin County, Texas, an affluent community just north of Dallas. The combination of affluent citizens, exceptional healthcare, business growth, exemplary schools, and a diverse demographic make up the fabric of Collin County.

Our print publication is delivered monthly by direct mail to 50,000 homes and businesses across Collin County: Plano, Allen, Frisco, McKinney, Prosper, Celina, Fairview, Richardson, and Far North Dallas. Our print publication is delivered monthly by direct mail to 47,000 of the most affluent homes in and around Plano, with average home values in excess of $515,000.

An additional 3,000 print magazines are distributed to local businesses and key partners including The Plano Chamber of Commerce; Plano Government; doctors’ offices; leading businesses; Downtown Plano; The Shops at Legacy; Toyota Corporate Headquarters, California, and Mercedes Benz.

Our website is updated daily with local news and events and our weekly email newsletter keeps readers up to date with everything going on in and around Plano.

For nearly 40 years, business, civic and nonprofit leaders have looked to Local Profile to tell their stories. Our readers are apprised of current trends, volunteer opportunities, literature, the arts, education, and county-wide events. The launching of commercial enterprises, ongoing business networking opportunities, and continuing education programs—all of which lead to employment gains and a healthy economy—are topics frequently covered in both our online and print magazines.

With more than 160,000 monthly readers and numerous options including web and print media, Local Profile will help you grow your business and reach more customers than ever before.

Local Profile of Collin County connects our communities, leveraging the incredible power of print, digital and events to tell the stories that drive meaningful conversation and action, bringing us closer together. Join us as we explore all the incredible things, people, and stories our local community has to offer. Explore Local. Be Local. Love Local.

Join us to explore more: https://localprofile.com/