The recent past has witnessed the increasing consumer preference and purchase of inflatable tents more for personal use which ultimately is adventurous activities like mountain biking, fishing, skateboarding and backpacking. An inflatable tent is a tent that needs to be pumped up to the pitch without poles, unlike the conventional pole tents.

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Major advantages associated with the usage of an inflatable tent is its technology that makes the setting up of the tent much easier with minimal help. Also, the punctures in the inflatable tent can be easily repaired although the tent is robust and durable. These benefits have led to an increased adoption of inflatable tents in the recent past.

Moreover, with rising awareness regarding lifestyle diseases such as diabetes, high blood pressure, and cardiovascular diseases, due to physical inactivity, wrong body posture. Hence, people have started to participate in outdoor activities like camping, hiking and others to improve their health and lifestyle. These outdoor activities have provided an impetus to the inflatable tents market since consumers are making a purchase for it in order to be able to utilize it while the activity lasts. According to the Society for Environmental Communications, over 61% of all deaths in India in 2017 were due to lifestyle or non-communicable diseases (NCDs).

Market Dynamics

Major factors driving growth of the global inflatable tent market is rising popularity of outdoor recreational activities such as hiking, camping, bicycling, fishing, motorcycling, snow sports, and others across different economies. According to Outdoor Industry Association, 144.4 million Americans, or 48.8% of the US population, participated in an outdoor activity at least once in 2016.

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Also, inflatable tents are handy, hassle free to set up, and convenient to carry till the destination, owing to which it is preferred and purchased more over other forms of tent.

Increasing adventure tourism has fueled growth of the global inflatable tents market. According to the Government of India, adventure tourism is gaining popularity and is a vibrant, dynamic, and fast changing sector and tourism alone accounted for around 9% of the global GDP in 2016.

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