LAT VC is transforming the venture capital ecosystem for Latinos in the United States. This purpose-driven capital venture firm is focused on the under-capitalized, yet entrepreneurial cohort in the United States by investing in businesses that are led by Latinos. The company was founded in 2019, focusing on investing in Latino-owned, early-stage businesses with high growth potential.

Latinos are entrepreneurial, but they are overcapitalized in the United States. By investing in these businesses, LAT VC can help businesses and entrepreneurs reach their full potential while unlocking revenue growth in the future for the United States. Latinos own eighty percent of net new businesses, they are responsible for twenty-six percent of the US GDP growth and thirty percent of the US real income growth. One in four new US entrepreneurs is Latino, according to LAT VC.

“Investing in this cohort is critical for the US economic growth,” said Kennie Blanco, Managing Partner, and CIO at LAT VC. “We believe our investments will have a positive impact on our communities, accelerating job creation and decreasing income inequality. Latinos are one in four new entrepreneurs, though seventy-two percent face funding shortfalls with seventy percent relying on their savings, only 1.8% are venture-backed.”

LAT VC focuses on investing to push early-stage businesses led by Latinos, helping them grow. Investments range from $200,000 to $2 million. They offer business expertise to fuel the growth of these businesses with strategic and operational support. They support entrepreneurs by bringing capital, resources, and visibility to the plate. They also offer programs such as Match Up at the L'ATTITUDE conference, which has companies pitching against each other to secure the funding they need to grow and succeed.

Kennie Blanco went on to say “We do have some strict criteria that must be met to secure our funding, which has a $100 million target with investments ranging from $200,000 to $2 million. Firstly the business must have a US Latino founder or C Suite executive, it must be in the early stages, pre-seed to Section A, the business must be technology-enabled, either software or tech-enabled businesses and they must solve an important societal problem. They must also be US-based with US-based leadership.”

About Us: LAT VC is a purpose-led venture company that invests in early-stage US Latino-led and owned businesses with large and high growth opportunities. The company started in 2019, addressing the troubling economic costs to our country and the underfunding of US Latino entrepreneurs. The company invests, elevates, and accelerates Latino-owned businesses by investing early. LAT VC invests from $200,000 to $1.5 million in Latino-led and owned technology companies that offer or provide technology as core to businesses. Full details on LAT VC the process and the pitch submission form can be found on their information-packed website at https://lattitudeventures.com/.