For your business, it could be anything from your latest accolade to a major collaboration with another company. In her second edition of How to Write Effective Business English, Fiona Talbot imparts that ‘social media requires an integrated approach and we need to adopt a distinctly conversational style in our writing.”

How to Write Effective Business English will support you in improving your punctuation and grammar, with a section focused on frequently confused words to help you avoid common pitfalls. If you are writing a business plan or the CV for your next potential job, this book helps you avoid the unfortunate and costly effect of badly written communications.

With international real-life case studies to illustrate examples in context, Talbot’s latest edition also features checklists to help monitor your progress as you navigate business English for social media, emails, everyday business and formal letters.

About the author: Fiona Talbot originally co-founded a communication consultancy in Rotterdam that helped multi-nationals improve their use of English as an international business language. Fiona now runs TQI Word Power Skills, a Business Writing Skills Consultancy that helps both native and non-native English speakers, both in the UK and internationally. She delivers workshops and e-coaching at all levels. She has an extensive social media following for her #wordpowerskills brand and has featured in major publications such as Personnel Today, British Airways' business magazine, The Sunday Times, Accounting Technician, and Call Centre Focus amongst many others.

Learn more at http://www.wordpowerskills.com/index.php

About Kogan Page: Kogan Page is the leading independent global publisher of specialist professional books and content with over 700 titles in print. Its authors come from some of the world’s most prestigious academic institutions, international commercial organisations or professional associations in Leadership, Management, Marketing, Branding, Human Resources, Coaching, Logistics, Entrepreneurship and Careers. Follow @KPMgmtLeaders for information about new books and business insights from author experts.

For a review copy, a by-lined article or to arrange an interview with the author, please contact Emma Petfield: [email protected] +44 (0)20 7843 1939